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Product Management
3234 posts
Product x PMM: From hand-offs to true partnership
Raise your hand if any of this sounds familiar. “Our target customer is everyone.” “We don’t need marketing…
Product Marketing Summit | Amsterdam, 2026
Catch up on all sessions from Product Marketing Summit Amsterdam with insights from Royal Schiphol Group, Mastercard, Microsoft…
How PMA Pro+ changed my approach to experimentation
I first came across the PMA Pro+ membership around 2022, and what started as curiosity has since grown…
The 5 lens framework for launch readiness
Most launch teams don’t fail because they ignored strategy. They fail because they mistake activity for readiness. On…
What I Learned from the Recent Wave of Package Hacks (And Is Cowork Immune?)
Share this article | Listen to this article ($) I love being a builder. I feel like I…
Procurement – All Things Product Podcast with Teresa Torres & Petra Wille
Listen to this episode on: Spotify | Apple Podcasts Teresa is cranky — and honestly? She has every…
Let’s Read Continuous Discovery Habits Together (June 2026)
Continuous Discovery Habits turns five this year. And to celebrate we are reading the book together. Each month,…
The forgotten GTM partner: Partner marketing
Why ignoring partner marketing limits your go-to-market impact. Product marketing and partner marketing are often structured as separate…
