Browsing Tag
pricing
17 posts
Navigating price increases: Lessons from a fintech PMM leader, with Ginevra Mambretti
Join host Nitin Kartik as he chats with Product Marketing expert Ginevra Mambrettii about strategic timing, transparent communication,…
Boost revenue with these pricing psychology hacks [Video]
Learn more Enjoyed this video? Why not check out some related reading👇 How to boost your product’s value…
Messaging your AI pricing model
This article is based on Ismail Madni’s brilliant talk at the Product Marketing Summit in Austin. As a…
The dark art of product pricing: Product leader nuggets
Product pricing has been front and centre in mainstream news as of late. What are the most common…
Hacking human nature: How applying behavioral science can make your product appear better value
This article is based on Richard Shotton’s talk at the Product Marketing Summit in London. As a PMA…
Discount pricing: how to increase profits with discounts
Discounting is a tried and tested tactic used by companies worldwide to drive sales; research has revealed discounting…
The Journey of Bootstrapping to $50M ARR and then Raising a $180 Million Series A
From the SaaStock 2023 Bootstrap Stage, Jonathan Klahr (Managing Director at Susquehanna Growth Equity) is joined by Gregory…
Your five-step playbook for successfully raising prices
This article is based on a presentation given by Josh Bean at the Product Marketing Summit in Chicago.…
LearnUpon’s Scaling Journey to $30M ARR and Beyond
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Brendan Noud, co-founder…
How to build a winning API monetization strategy
We all know that APIs power our applications. As API products have transformed into powerful tools for enhancing…