Browsing Tag
Careers
63 posts
Balancing expertise and self-doubt: Overcoming imposter syndrome
Product marketing is an inherently complex discipline. We’re expected to master everything, including product positioning, customer insights, storytelling,…
How to boost your speaking skills and your personal brand
Product marketers are no strangers to written communication. We write messaging, compelling positioning statements, pitch decks, webinar scripts,…
Landing a remote product marketing job
Here’s how I landed 4 remote offers in 45 days. With the amount of confusing, conflicting, and convoluted…
Statement of work template for product marketing consultants
When you’re kicking off a consulting engagement, a clear, detailed statement of work (SOW) is essential. It sets…
Climbing the leadership ladder: How to get noticed and claim your seat
This article is based on Stu Kendall’s brilliant talk at the Chicago Product Marketing Summit. PMA members can…
You’re a product marketing leader… where do you go next?
As a product marketing leader, reaching the pinnacle of your current role doesn’t signify the end of your…
The impact of location on product marketing salaries
How much do product marketers really earn? It’s a question we ask each and every year in our…
Redundancy: A survivors’ guide
Redundancy is something one hopes will never happen to them. Sadly, just like death and taxes, it is…
Beyond the glass ceiling: Making your career work for you
This article is based on Jamie Gier’s brilliant talk at the Product Marketing Summit in Seattle. As a…
How I got my job through the Product Marketing Alliance community
Over the past decade, product marketing has been more than just my career – it’s become my professional…