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Marketing
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The 12 Best Digital Marketing Tools for Small Businesses
It’s impossible to stand out without a marketing plan, leaving your business struggling without any direction. Fortunately, digital…
Marketing Wrapped 2024 & Top Strategies for the New Year, According to Spotify’s Global Head of Business Marketing
By mid-December, my Instagram feed is overflowing with my friends’ Spotify Wrapped playlists. So I started my festive,…
How to Perform an SEO Competitor Analysis: Tools and Techniques
Conducting an SEO competitor analysis gives you a strategic view of how your competitors are getting their search…
How Brands Are Investing in Video Marketing on a Budget [2024 Data]
It’s hard to ignore the fact that video is now a leading trend for marketing teams. I mean,…
7 AI Automation Examples that Will Streamline Your Marketing Strategy
Just when it looks like I can‘t possibly write anything else about AI, I arrive with another blog…
The Ins-and-Outs of Content Optimization, Straight From a Marketer
Over the past three years, I’ve written over 200 marketing content pieces from blog posts to guides to…
How to Learn Excel Online: 21 Free and Paid Resources for Excel Training
Faced with an urgent need to brush up my spreadsheet skills, I went online and searched for the…
7 Meeting Agenda Examples For Productive and Efficient Meetings
In the early days of my career as a content marketer, I wish I had access to the…
Should TikTok Ruling Take a Bite Out of Your Marketing?
TikTok popped back in the news last week with a U.S. appellate court ruling on requiring China-owned ByteDance…
How Companies Can Improve Marketing Collaboration for Large-Scale Projects
Every business needs to embark on a large-scale marketing project at some point, but there are many pitfalls…