Browsing Tag
Product demos
13 posts
Demos as discovery tools: Using real-time insights to refine segmentation and ICPs
Product marketers are always looking for new ways to sharpen their positioning, refine their messaging, and make sure…
The art of crafting a 180-second demo: Three minutes to win it
Let’s be upfront: you have 180 seconds to engage your audience, or they’ll drift – maybe to their…
Overcoming product quirks: The value of video tutorials
In the age of free trials, low code development, and agentic AI , connecting with the right audience is…
The art of slowness: Why slow motion can improve your product marketing
In short-form video marketing, brands are constantly seeking new ways to capture consumer attention and drive engagement. A…
Effortless engagement: Bringing creativity and entertainment to every stage of your product demo
PMMnow is your chance to stream exclusive talks and presentations, hosted by product marketing experts and industry leaders.…
3 product video examples that get it right (and what to learn from them)
A well-crafted video demonstration can make or break a customer’s first impression of a product. In this article,…
Scripted demos are killing your deals – here’s how to do better
Great sales demos aren’t just about showcasing features – they’re about winning trust, telling a story, and making…
How to deliver an effective product demo
As a product marketer, you’re always searching for ways to capture your audience’s attention, keep them engaged, and…
Engaging the modern viewer: Effective TV ad strategies for CTV
The television landscape has dramatically evolved with the advent of Connected TV (CTV), fundamentally changing how viewers consume…