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Product Management
3163 posts
The Claude product marketing decision framework [Series 6 of 6]
In part 1, I drew the map. Chat, Cowork, Code, Design, Skills, Connectors – multiple distinct layers, each doing…
Is Technology Good? – All Things Product Podcast with Teresa Torres & Petra Wille
Listen to this episode on: Spotify | Apple Podcasts We built the internet. We championed social media. We’re…
The hidden operating system of great product marketers: Community
Product marketing is one of the most cross-functional, high-pressure roles in business, and it’s something I’ve felt first-hand…
The emotional layer your enterprise messaging is missing
Features don’t close deals, people do. And yet, many of us waste our time talking about exactly that:…
State of Product Marketing Report 2026
The State of Product Marketing 2026: real data on AI adoption, KPIs, reporting structures, and where the PMM…
Member masterclass: How to evolve positioning and messaging in engineering-led orgs
As a Pro and Pro+ member, you can get exclusive access to industry leaders through live sessions crafted…
Claude Design for product marketing [Bonus article]
Claude Design launched last month. So, I’ve had to squeeze in another edition to this series. 😉 It’s a…
Why your customer data doesn’t predict what customers will do
At 23, I found myself sitting in high-spec boardrooms, trying to convince seasoned marketing directors at companies like…
My Team of Agents: How I Get Claude to Do Tasks While I’m Away from the Computer
Audio Version ($) Every morning I wake up and Claude has already added several tasks to my to-do…
AI Engineering – All Things Product Podcast with Teresa Torres & Petra Wille
Listen to this episode on: Spotify | Apple Podcasts What happens when a product leader accidentally becomes an…