Whether you’re launching a brand-new feature or refreshing your core product page, this B2B SaaS product page template gives you a repeatable structure to work from. It’s built for product marketers (like you!) who want a clear, customer-focused way to turn product value into conversions.
It’s practical, collaborative, and designed to help you get to “live” faster. Just fill it out, hand it off, and get ready to watch your page perform.
What is a product page template?
A product page template is a structured framework that guides you through building an effective, conversion-optimized landing page. This one’s specifically designed for B2B SaaS, so it includes best practices for messaging, layout, and user flow – all geared toward making your product irresistible to your target buyer.
Instead of starting with a blank doc (and maybe an existential crisis), you’ll get clear prompts for every part of your page: from hero headline to feature highlights, customer proof, and final CTA.
How to use the template
Using the template is simple. Here’s how to make it work for you:
- Start with your copy: Fill in each section of the template using the guidance provided. Focus on the message first.
- Collaborate with your team: Once your draft is ready, pass it to design for branding and layout.
- Launch, then learn: Use scroll maps, heatmaps, or simple A/B tests to see what’s working and where to iterate.
- Listen to your users: Share the page with a few customers and ask what would’ve helped them convert sooner.
It’s ready to go. All that’s missing is your message.
Get your product page template

