Browsing Tag
Product Launch
38 posts
How to build an Enterprise AI Agent
The Problem: Knowledge lost in the noise Every organisation accumulates a vast trove of knowledge over time, distributed…
Navigating product launch timing in tech
Timing isn’t just everything – it’s the kingmaker in product launches, according to research by Thomas Robinson and…
When PLG is smooth as butter: A conversation with Jakob Knutzen (Co-Founder and CEO, Butter)
This is an interview I conducted with Jakob Knutzen, the co-founder of Butter, a company offering both workshop-focused…
Deep-dive: A product manager’s guide to product launches
In the high-stakes world of software products, few moments are as pivotal as the product launch. It’s the…
How to Craft a Product Launch Email That Drive Engagement (+25 Examples For Inspiration)
Creating a successful product launch email campaign is one of the challenges you’ll need to overcome with your…
What are product features? Definition, examples, and 5 types
According to Tim Cook, Apple CEO, “A great product isn’t just a collection of features. It’s how it…
Product Minds: Building ChatPRD – Claire Vo (CPO, LaunchDarkly, ChatPRD)
With new tools or AI features coming to market, many of us have started to experiment with how…
MVPs: Inside the whisk of business risk
As a product manager, balancing the challenges of MVP development with business goals is crucial for fostering team…
Authentic storytelling: The Ray-Ban Meta launch
This article is based on Chris Smellie’s talk at the Product Marketing Summit in New York. As a…
Ready, set, go: The three stages of a product launch
This article is based on Michael Roehricht’s talk at the Product Marketing Summit in Austin. As a PMA…
