One-fourth of U.S. companies say influencer spending will take 40% of their total marketing budget. How can brands invest in social media personalities who aren’t likely to enter into risky political talk? New AI tools can help.
Related Posts
How SGE & Other Google Search Changes Could Impact Your Traffic [Data + Predictions]
How you use Google will change as the search engine rolls out Google Search Generative Experience (SGE). SGE…
The Best New Marketing Metric Since SEO Came Along
Learn about the latest marketing metric to make headlines — share of model. It’s got nothing to do…
How the Writer’s Strike Could Impact Marketing and Advertising
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true…