Browsing Tag
Solo Product Marketing
4 posts
One-person product marketing: The challenges and rewards
About ten months ago, my role shifted from product operations to product marketing – a brand-new function on…
Statement of work template for product marketing consultants
When you’re kicking off a consulting engagement, a clear, detailed statement of work (SOW) is essential. It sets…
Top five lessons from a three-time founding PMM
This article is based on Jason Oakley’s talk at the Product Marketing MisUnderstood virtual event. As a PMA…
Lone wolf or pack mentality? The pros and cons of solo PMMing | Stuti Dutt and Kevin Chan
Get the inside scoop on life as a solo product marketing manager and how this compares to being…