Browsing Tag
Case studies
43 posts
How I became a PMA mentor (and what I got out of it)
I came across the PMA Mentorship Program through my involvement as an Ambassador. I was already close to…
How PMA Pro+ changed my approach to experimentation
I first came across the PMA Pro+ membership around 2022, and what started as curiosity has since grown…
“I wish I’d known about this years ago”: How PMA helped me land a job in two weeks
I found out about the Product Marketing Alliance (PMA) community in a roundabout way. I reached out to…
How PMA Pro+ helped me connect with product marketers around the world
Background I’m a Senior Product Marketing Manager with 14 years of experience helping companies bring complex products to…
Pro+ is an incredible accelerator
My path to product marketing was untraditional. After serving as a Naval Officer for six years, I was…
With Pro+, I’ve gone from newbie to trusted professional
I had just started a new job as a Product Marketing Manager (PMM) in a company that had…
How the PMA Scholar Program helped me break into product marketing
Earlier last year, I had the privilege of sharing my journey in a PMA feature about my experience…
Reflections from the Product Marketing Summit in Chicago
I had the privilege of attending and speaking at the PMA Chicago Summit, connecting with brilliant product marketers…
How I got my job through the Product Marketing Alliance community
Over the past decade, product marketing has been more than just my career – it’s become my professional…
“PMMC could reach anyone with any kind of learning style.” Case study with Conor Pfeifer
Conor Pfeifer is an aspiring product marketer determined to make his mark in the industry. He has an…