Browsing Category
Product Management
3194 posts
Freemium or Free Trial: What do Your Buyers Prefer? – Jana Frejova PMM lead at Spendesk
Freemium or Free-Trial? That is the question that many product managers and marketing managers need to tackle to…
Best Practices to Improve Product and Feature Velocity
Feature velocity is one of the product management buzzwords but what exactly does it mean? This is one…
A year in review: Product Marketing Alliance in 2022
Happy New Year from all of us, at Product Marketing Alliance, to you! 🎉 Here’s to another year…
State of Product Marketing Leadership 2023 survey
In our upcoming report, we’re going to be lifting the lid on the key aspects of what it…
Product Marketing Summit | New York | March 15 & 16 | 2023
Date: March 15-16, 2023Venue: etc.venues, 360 Madison Avenue, 10017, New York, United States What is Product Marketing Summit?…
Understanding your sales prospect: The complexity of the buyer’s journey
This article is based on a presentation by Tracy Schlabach, Director of Marketing at Accusoft, at the Masters…
The importance of a holistic approach to messaging | Esther Yoon, VP of Industry and Product Marketing at RingCentral
A little about Esther In this special episode of Product Marketing Life, host Mark Assini passes over…
Join the Product Marketing Core: Two-day in-person workshop | Toronto | Feb 8 – 9, 2023
🗓️ Date: February 8-9, 2023 |📍Venue: Toronto | How it works This is a two-day in-person workshop covering…
Reacceleration: Finding & Building New Engines Of Growth For The Years Ahead
From the SaaStock 2022 Scale Stage: Des Traynor, Co-Founder and Chief Strategy Officer at Intercom, discusses reacceleration: how…
Product Marketing Summit | Austin | Feb 15 & 16 | 2023
Date: February 15-16, 2023Venue: 4415 South Interstate 35 Frontage Road, 78744, Austin, United States What is Product Marketing…