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Product Management
3111 posts
6 types of market research surveys and how to create one
Continuous improvement is what makes you stand out from other players in your respective industry and helps you…
Product Positioning: Definition, How to Do It, and Examples
Product positioning is crucial in product management to attract prospects and stand out in your niche. But how…
A new way to look at applied experiments
Discover the power of experimentation in product development with strategies for real-world application and create feasible experiments. Read more »…
Sunday Rewind: 7 habits of highly effective product operations
This 2022 post from Dragonboat CEO Becky Flint runs through the essential characteristics that a product ops manager…
How to Create a Proof of Concept (With Examples)
When you’re going to sell something impactful—and expensive—it is only natural that the buyer wants to make decidedly…
How to Measure Martech Success + Success Metrics Benchmark 2024
Wondering how to measure Martech’s success? Not sure what metrics you should use? If so, you’re in the…
How to Get Product Management Experience (Required Skills, Entry Strategies, Salaries, & More)
What if you could be the driving force behind the next big product, owning its development across the…
“Be 10 times bolder in your career”
In this episode of the Product Marketing Life podcast, Collin Mayjack sits down with Yi Lin Pei, a…
Rethinking product and UX by Javier Andrés Bargas-Avila
In this talk from the Pendomonium #mtpcon roadshow in Berlin Javier Andres Bargas-Avila, UX Director at Google, presents…
Stop the dysfunction: Three ways to improve information flow
This article is based on Julie Grondin’s talk at the Product Marketing Summit in Toronto. As a PMA…