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10 Challenges Marketers Face When Implementing AI in 2023 [New Data + Tips]
It’s no secret that embracing AI can come with a wide range of benefits for your marketing team…
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How AI Can Improve Your Customer Experience [New Data + Tips]
62% of business leaders across industries have invested in AI to help their employees. Of those, 71% have…
On-page Video SEO – Whiteboard Friday
Your video content, the video platform that you use, and your video webpage all contribute to the value…
20 Types of Backlinks in SEO — The Complete Guide
Backlinks continue to be an important ranking factor in 2023 — and it seems it never changes. But…
The Rise of Retail Media Networks in 2024: Why Marketers Should Care
To some surprise, digital advertising spending will jump in 2024. But the unexpected news for most is the…
What is Email Deliverability? Best Tips & Practices in 2023
Email marketers spend a lot of time drafting poignant email copy, designing wonderfully branded email templates, and crafting…
Integrated Marketing Examples: 8 Best Campaigns, According to HubSpot
One of my favorite methods of marketing is integrated marketing. I love when I’m scrolling through social media…
100 Essential PPC Statistics Every Marketer Needs to Know in 2023
The crown weighs heavily on the head of your marketing leadership when making command decisions about resource allocation.…
The Ultimate Guide to Google Search Console in 2023
At any given time, I have GSC open in 2 to 10 tabs. It’s helpful on a macro…
How This FORTUNE Brand Studio Exec Built a Content Business on Brainstorming, Budget Constraints, and White Glove Service
Megan Gilbert joined as editorial director to launch FORTUNE Brand Studio. Four years later, she’s the vice president…
