How to compete in a hyperactive market with Reggie Waterman
In this episode of Product Marketing Maestros, host Nitin Kartik interviews Reggie Waterman, a Product Marketing Alliance Ambassador…
“The investment in Pro+ is well worth it for the growth and development opportunities it offers.” Case study with Marta Ballester Zuriaga
Marta Ballester Zuriaga is an International-experienced Product Marketing Manager and a thriving entrepreneur with 7+ years of experience…
State of Product Marketing 2024
In the relentless pursuit of product success, one discipline stands apart – product marketing. The State of Product…
“Without Product Marketing Certified: Core, I wouldn’t know what I really like doing.” Case study with Samantha Caviness
We recently sat down for a chat with Samantha Caviness, Senior Product Marketer at Rocket Mortgage, who recently…
The role of product marketers in achieving product-market fit
Product-market fit (PMF) is a critical milestone for any startup, marking the moment when a product meets the…
The long path of JavaScript – from ES6 until today.
According to a Stack Overflow survey, JavaScript was the most popular language among developers in 2023. JavaScript was…
“PLG is not a free trial” with Madison Leonard, Founder of Saas Secrets
In this episode, Collin sits down with the ‘Queen of Product-Led Growth‘ herself, Madison Leonard. Collin and Madison…
How CloudBees’ PMM built a competitive intelligence ecosystem from scratch with Bryan Elanko
In this episode of Product Marketing Maestros, host Nitin Kartik dives into the intricate world of competitive intelligence…
Building a PMM swipe file with Jason Oakley and Aubrey Chapnick
In this episode, Collin sits down with the writers of his favorite newsletter, The PMM Files. Collin, Jason,…
“Attending a PMA Summit is well worth the investment!” Case study with Kelsey LaMastres
Kelsey LaMastres is the Lead PMM for Appfire’s Admin Tools and the Migrate and Manage solution. Kelsey is…