Top 100 Product Marketing Influencers, 2025

Komal works in Product Marketing at Incident.io, where she shapes narratives, launches products and go-to-market motions, and pressure-tests messaging with sales and field teams. Her focus is on writing, building, and understanding what makes compelling products and stories resonate.
Previously, she worked as a long-form writer and content strategist for SaaS brands including Hotjar, Zapier, ConvertKit, and Shopify. With over 150 articles to her name, she maintains a strong belief in the power of strategic, well-crafted copy.
She has built an audience of 130,000+ across LinkedIn, Instagram, and Twitter, spoken at industry events, and collaborated on creator campaigns with brands such as CRED, Byju’s, and Maybelline.
Outside of work, she enjoys cooking, reading fiction, and never saying no to another cup of coffee.

Amit is a recognised thought leader and community ambassador in product marketing, serving as the Ambassador (London Chapter Lead) for the Product Marketing Alliance. He is the host and moderator of PMA’s PMM Fix series and co-founder of A/B Anonymous (PMM Therapy Hour) – two global monthly meetups that bring product marketers together to connect, learn, and grow through open and honest conversations held under Chatham House Rules. Amit is also the founder and host of the PMM Supper Club, a monthly dinner series that provides a safe and supportive space for product marketers to share experiences and build meaningful connections. Previously, Amit was the Global Product Marketing Manager at Wolters Kluwer, where he led strategic and tactical initiatives for the CCH Tagetik Corporate Performance Management platform, spanning positioning, messaging, differentiation, and sales enablement. His area of specialisation is competitive intelligence, where he has rolled out CI programmes, AI agents to automate research, and win/loss analysis frameworks to empower sales and leadership teams with sharper insights. Recognised among the Top 100 Product Marketing Influencers worldwide, Amit was named Product Marketing Newcomer of the Year (2021), nominated for Product Launch of the Year and Product Marketing MVP of the Year in both 2022 and 2023, and awarded Rising Star of the Year (2024).

Eugenia Alfonzo is a Product Marketing Manager at Netflix. A product marketer with extensive experience, Eugenia has honed her PMM credentials working in teams at the likes of Trello, Factual Inc, Instagram, and Tumblr.

Natasha Anich is a global marketing and communications leader, with 24+ years of shaping transformative strategies across B2B/ B2C brands, products, and services in a range of industries, including SaaS/technology. Her expertise sparks product marketing, customer-centric innovation, digital disruption, and integrated campaigns driving substantial growth and behavior change. Natasha champions engaged teams and brands focused on problem-solving, customer value, and unforgettable experiences. Her belief in purposeful marketing extends beyond numbers, emphasizing the enduring impact on teams and individuals.

Chris is Vice President of Product Marketing at JP Morgan Chase, leading Developer Marketing Experience for JP Morgan Payments. Previously, he served as Head of Paid Social at Adlucent and Director of Paid Social at Hearts & Science, where he managed strategy and execution for AT&T’s business and corporate brands.
His career includes senior marketing roles at Sabre, Magic Logix, and ACTIVE Network, with expertise spanning product marketing, paid and organic social media, SEO, and brand strategy. He is also an adjunct assistant professor at The University of North Texas, teaching Strategic Social Media, and has spoken at conferences including Digital Summit Portland and Digital Summit Boston.
With nearly a decade in digital marketing, he brings experience in team leadership, omnichannel strategy, and cross-functional collaboration across product, marketing, and technical domains.

Langley Barth is a product marketing leader on a mission to transform PMMs into indispensable “thought partners.” He champions “The Craft of Customer Insight,” turning deep empathy into business impact. As a Product Marketing Alliance Ambassador and contributor, he actively builds community by hosting events for over 100 PMMs in San Diego and shares his expertise on multiple podcasts. A proud military veteran, Langley is also a passionate advocate for helping former service members succeed in tech, bringing a unique, human-centered leadership perspective to the craft of product marketing.

Elina is the Founder of True North PMM and has held leadership roles at B2B SaaS companies, bringing 10 years of experience in shaping how innovation meets the market. She has helped scale companies through product launches, new category narratives, and global go-to-market strategies across industries including supply chain, cleantech, and edtech.
Her approach centers on finding the story, eliminating jargon, and aligning teams around clear narratives. She has led analyst briefings, built competitive intelligence and win/loss programs, and coached founders through fundraising. Her work is grounded in the belief that product marketing is where strategy meets storytelling, and clarity creates growth.

Senda graduated from UCL School of Management with a BSc in Information Management for Business, then spent a year interning at Cisco in Silicon Valley, where she developed her interest in marketing. She returned to London to pursue a postgraduate degree in Strategic Marketing before joining a tech startup as a Product Marketing Manager.
After graduation, she regularly received messages from students seeking career advice. As an international student herself, she understood how challenging the early career journey can be and wanted to make guidance more accessible to students globally.
Inspired by podcast hosts like Steven Bartlett and Espree Devora, she launched her own podcast, ‘TL;DL (Too Long; Don’t Listen)’, aimed at inspiring students and young professionals. The podcast features episodes with diverse guests sharing stories and insights to help others navigate their careers.

Omar is a strategic leader with a talent for transforming chaos into clarity, bringing an entrepreneurial mindset to building innovative solutions from the ground up. With extensive experience in product marketing, he has led cross-functional teams within startups, enterprises, and Fortune 500 companies, driving successful product launches across diverse international markets.
He thrives in dynamic, high-growth environments and is passionate about the intersection of product development, marketing, and entrepreneurship. He has spearheaded the launch of two successful startups, earning recognition from media outlets including The New York Times and CBS News.

As Principal Product Marketing Manager at Intuit Mailchimp, Wade Burrell excels in driving transformative growth through innovative go-to-market strategies and comprehensive product roadmaps. At Mailchimp, he led the launch and growth of nearly all key products, significantly enhancing customer experiences and setting industry standards. Before Mailchimp, Wade played a crucial role at Worldpay, leading successful product launches and refining market positioning strategies.

Jose Carmona Orbezo is a global Product Marketing leader with experience across the UK, EMEA, LATAM, and international markets.

He has led marketing and product strategy for brands such as Sony, Nestlé, Mattel, The Coca-Cola Company, Cannes Lions, and PeopleCert/Axelos.

He is known for shaping clear, commercially grounded narratives from complex propositions, driving growth through clear positioning, targeted GTM execution, and strong cross-functional alignment.

His work spans SaaS, EdTech, and consumer products. Jose also mentors MBA candidates and emerging marketers, supporting the development of the next generation of Product Marketing talent.

Alicia is a product marketing expert and co-founder of Moonshot – a community focused on teaching strategic mindset and go-to-market foundations to startup PMMs.

From San Francisco to London, Alicia has 13+ years of experience scaling fast-paced startups resulting in one merger, one acquisition, and one IPO. At Deliveroo, she led global product marketing to launch and scale 20+ technology products serving the needs of 100,000 restaurant partners and millions of consumers globally.

After building three early-stage B2B marketing teams from scratch, Alicia is currently the Head of Marketing at Ravio, Europe’s leading compensation platform helping fast-growing businesses to make pay equity become easy and effortless.

Kevin is a Senior Product Marketing Leader with 12+ years across both Marketing and Product functions and 7+ years leading remote, globally distributed teams. He’s also a speaker, content contributor, and mentor for the Product Marketing Alliance, as well as the Top 50 Product Marketing Mentor on ADPList Mentorship Network.

With over a decade of global experience, Hope Chauland is a seasoned Product Marketer and certified career coach known as The PMM Coach. She has founded PMM functions at multiple startups, led product portfolios at Microsoft, and now oversees GTM programs there part-time while training product marketing teams through in-person corporate sessions and her own online career workshops. Hope helps individual PMMs navigate their careers, and teams build confidence in best practices. She also runs a supportive WhatsApp group and virtual meetups for PMM Mums. She serves as a board member at the University of Portsmouth, shaping the future of marketing education and AI in her spare time.

Holly Corbett is a seasoned product marketing professional with an Executive MBA and a proven ability to translate insight into impact. With years of experience in go-to-market strategy, cross-functional leadership, and data-driven growth, Holly excels at bringing clarity, cohesion and customer focus to complex product portfolios.

Her expertise spans crafting value propositions, launching differentiated offerings, and aligning product, sales and customer teams toward shared outcomes. Known for her strategic mindset and collaborative style, Holly champions the discipline of product marketing by elevating how teams think, operate and deliver results.

Outside of work, Holly keeps her sense of curiosity alive, seeks out ways to learn and innovate with her newly launched AI business, and brings the same energy and focus to her family and life as she does to her career.

Anna Daugherty is the Senior Product Marketing Manager at Arnica, where she leads PMM strategy for AppSec teams and developers. She has been in the developer tool space for 5 years, and a product marketing leader for more than 7 years, having given talks through NASDAQ, the Continuous Delivery Foundation, and API Days. She calls Detroit her home, where she collects VHS tapes and puts on monthly horror movie screenings.

Sunny is a product marketing leader with over 15 years of experience across SaaS, communications, CPaaS, and technology industries. He has led global product marketing functions, built marketing teams, driven demand generation, and managed marketing organizations in high-growth environments.
During his time at RingCentral, he supported 10x revenue growth, coinciding with a 2500% increase in stock price. At Sinch, he played a key role in integrating four acquisitions totaling $3B+ into one product suite, contributing to revenue growth exceeding $1.5B. His work has included industry-defining projects, international product launches, team expansion, and category creation.
An accomplished public speaker, he has presented internationally on CPaaS, UCaaS, technology, retail, and digital transformation. He currently serves as Vice President of Product & Solution Marketing at Ardoq.

At Remote, Paddle, and Kayako, James leads positioning and go-to-market strategy through pivots, launches, and acquisitions, consistently reinforcing the principle that product marketing is strategy, and strategy is product marketing.
This belief led him to co-found Inflection Studio, a product marketing practice helping ambitious B2B SaaS teams turn traction into scale through positioning, product marketing, and GTM strategy. He works with founders and GTM leaders to sharpen positioning, align story with sales and strategy, and build systems for repeatable growth.

Gina Dragulin is a passionate product marketing leader who blends strategic thinking with a genuine love for helping companies grow. Known for her ability to guide startups in finding and evolving product–market fit, she turns insight into impact through clear storytelling and data-driven strategy. Gina thrives at the intersection of product, customer, and brand – helping teams scale with purpose and clarity. Beyond her professional achievements, she’s a generous mentor and thought leader who inspires marketers to think bigger, execute smarter, and lead with authenticity in an ever-changing market landscape.

Ericka is a SaaS Senior Product Marketing Manager who focuses on translating complex products, features, or data into valuable insights and solutions via multi-channel storytelling. Her passion for bringing teams together is enhanced by her excitement for problem-solving. Ericka seeks out ways to excite sales, bring stories together, and own the end-to-end product marketing strategy. She has experience across Identity, Automotive, and Aviation, spanning project and program management, brand and campaign marketing, before moving into the PMM space. Ericka has a Master’s degree in intelligence studies, a Mini MBA in Marketing, and is Advanced PMM Certified with the PMA.

Bryan is a technical product marketing leader working at the intersection of business, technology, and creativity, with a background spanning engineering, product management, and strategy. He helps GTM teams reset with insight-first playbooks that sharpen positioning, improve sales velocity, and deliver board-ready proof. Bryan has launched and scaled products across FinTech, DevSecOps, Climate Tech, and Vertical SaaS. He publishes the bi-weekly 2-minute Strategy in Process newsletter, writes long-form essays on product and PMM, and serves as a PMA Ambassador and Customer Advisory Board member.

Ashley has handled all aspects of marketing strategy and execution, from product marketing to demand generation, content, and events. She specializes in telling high-level stories that resonate with audiences and connecting the dots between asset types and distribution channels.
Her writing has been published in TIME, Forbes, The Journal of Brand Strategy, and The Muse. She has also spoken on various marketing topics for INBOUND, Harvard Business Review, and MarketingProfs.

Archita Fritz is a commercial activation partner to private equity value-creation teams and PE-backed CEOs. A former MedTech executive with 18 years in the industry, she now works across Technology, SaaS, Manufacturing, and MedTech to install true product-marketing discipline—crisp positioning, customer-insight loops, pricing architecture, and repeatable commercialization systems. Archita has partnered with portcos of AKKR, EQT, Cinven, and Nordic Capital, turning scattered GTM activity into board-ready clarity using rigor like her GTM Health Index and Commercial Excellence Radar. She serves on four boards, embeds AI-enabled operating rhythms across marketing, sales, and CS, and hosts the Embracing Only podcast.

Bianca Galan is a globally recognized Product Marketing Leader and PMA Ambassador known for bridging cultures and driving go-to-market excellence across continents. She has led multimillion-dollar launches in AdTech and SaaS, mentored hundreds of PMMs worldwide, and built scalable frameworks that help teams connect strategy to revenue. Passionate about community and growth, Bianca co-hosts A/B Anonymous, a global PMM community, and regularly speaks on topics like global expansion, AI in marketing, and cross-cultural collaboration. Her mission: to empower every marketer with the tools and confidence to launch products that resonate — anywhere in the world.

Priyanshu is a passionate product marketer dedicated to shaping meaningful connections between products and people. At deskbird, she drives go-to-market strategy, storytelling, and positioning for innovative workplace experience solutions that empower organizations to thrive in a hybrid world. With a background spanning growth strategy and product marketing, Priyanshu blends creativity with analytical precision to turn insights into impact.

Drew is the Chief Product Marketer at Buried Wins, where they help B2B revenue leaders with market intelligence to beat competitors and improve sales win rates.

Stefan Gladbach is a Senior Product Marketing Manager at Pushpay with over 7 years of experience driving go-to-market strategies. In addition to his role at Pushpay, Stefan consults with startups on integrating product marketing best practices into their organizations. He also shares insights on product marketing through LinkedIn and YouTube, where he explores industry trends and practical strategies for PMMs at all levels.

Jenn Goode is a dynamic product marketing leader who has consistently bridged the gap between AI innovation and customer impact. At Veritone AI, Jenn spearheaded go-to-market strategy for flagship launches, transforming complex technology into clear, compelling solutions adopted by global sports, media, and enterprise brands. She is known for blending data-driven rigor with creative storytelling, building integrated campaigns that fueled record lead generation and expanded brand visibility. Beyond execution, Jenn is a mentor and industry voice, championing best practices in product marketing while inspiring teams to push boundaries in an ever-evolving AI and technology landscape.

Tanwistha is a full-stack Product Marketing Manager passionate about building and scaling PMM functions from the ground up. Over the years, she has defined and driven positioning, messaging, GTM strategy, sales and product enablement, customer and partner marketing, ABM campaigns, and website revamps—across three organizations. She truly believes in the power of community and has been actively nurturing a strong PMM network in Bangalore. Every day’s hustle deepens her drive to mentor emerging PMMs – especially those setting up their first PMM function or aspiring to break into this dynamic and impactful role.

Tamara is an award-winning product marketing leader with 10+ years of experience building and scaling PMM teams. She worked in a series of high-impact product marketing roles before founding PMM Camp in early 2023. She helps companies unlock their growth potential by identifying their winning segments, pricing models, and product strategies. She also coaches the next generation of product marketers and strategists to embrace a new philosophy to PMM. Tamara also spent two years as an expert in residence at Product Marketing Alliance.

Elle Grossenbacher is a marketing and strategy leader who thrives on creating meaningful impact. Over the past decade, she has built go-to-market strategies, uncovered deep customer insights, and led high-impact launches for Fortune 100 companies and high-growth tech brands. From small startups to large enterprises like Cisco, Twilio, and Gartner, she has driven results such as increasing marketing-generated pipeline by over 300%, building revenue-generating global programs from scratch, and delivering category-defining product debuts.

Elle’s influence extends beyond the companies she has served. As the founder and host of the Product Marketing Adventures podcast, she spotlights world-class product marketers and their work to inspire the next generation to think bigger about their craft. Her natural curiosity about what makes people tick, combined with a deep sense of empathy, enables her to identify customer needs, analyze data for market insights, and craft compelling strategies that help businesses win.

Amanda is a B2B SaaS marketing leader and a builder at heart. She thrives on developing high-performing teams that drive company growth, accelerate revenue, shape markets, and turn customers into raving fans. She specializes in translating smart products and ambitious roadmaps into clear narratives, scalable systems, and GTM execution that delivers growth multiples and meaningful exits.
With over 15 years of experience across startup to scale-up stages, she has led category creation, major AI and platform launches, pricing and packaging strategy, portfolio and product marketing, demand and lifecycle programs, customer and ecosystem marketing, and post-M&A integration.
She sets a high bar for product marketing by blending narrative and strategy with operational rigor, transforming PMM from “the team that makes slides” into a force multiplier that aligns product, sales, and marketing around shared goals and sustainable growth.

Tulika is a seasoned product marketing professional who enjoys solving meaningful problems at the intersection of business and technology. She is currently the Principal Product Marketing Manager at Adobe.

Ali is a marketing leader with over 15 years of experience successfully positioning, messaging, launching, selling, and evangelizing growing AI and SaaS-based companies, products, and solutions to business leaders, practitioners, and developers across multiple technology verticals.
A three-time Top 100 Product Marketing Leader, he believes the world’s most successful marketing leaders articulate product value in the language of their target customers, measurably guide customers through their journey, and champion others to excel in their roles.

Andrew Hatfield is a globally recognized product marketing and GTM strategist with a unique 360-degree view of the B2B tech ecosystem. Starting as a software developer, he progressed through engineering, solution architecture, and pre-sales roles before moving into product marketing – always maintaining a fanatical focus on solving real customer problems.
Andrew has built over $1.64B in qualified pipeline and delivered $196M in direct sales across organizations, including NetApp, Puppet, Portworx, Red Hat, D2iQ, and Arrikto. He’s the founder of Deepstar Strategic, where he helps B2B SaaS companies transform GTM from cost center to competitive advantage through his proven three-pillar framework and GTM maturity model.

Maddy Hirshan is an award-winning Product Marketing Leader shaping the future of SaaS and AI in healthcare. At Wolters Kluwer Health, she leads global GTM strategy for a large health tech portfolio, delivering high-impact launches like Ovid Synthesis Expert AI. Recognized with the 2024 Marketing Excellence Award, Maddy is celebrated for building scalable GTM frameworks and redefining how marketing ROI is measured at a global scale. Known for blending data-driven rigor with storytelling mastery, she consistently turns complex technology into category-defining products that drive measurable adoption, retention, and revenue growth – making her a true influencer in product marketing.

Amruta is a seasoned marketing strategist with 12+ years of global experience spanning the US, APAC, and EMEA regions, she has successfully orchestrated over 20 product launches. Her expertise lies in crafting compelling global marketing campaigns, driving cross-functional alignment, and developing data-driven positioning strategies. Recognized for her strategic acumen, she excels at defining prioritized marketing plans, conducting comprehensive competitive and consumer research, and implementing innovative solutions that enhance business performance, customer satisfaction, and employee outcomes.

Sachin is a dynamic professional who has masterfully navigated career transitions from engineering to sales, technical solutions, and product marketing. He brings a unique blend of technical expertise and strategic communication skills. His distinctive background empowers him to excel in tech storytelling and brand positioning, offering a nuanced perspective that sets him apart. Today, he not only decodes the intricacies of product marketing but also mentors startups and solopreneurs, helping them establish robust tech foundations, refine their market positioning, and develop compelling content strategies.

Maniesh Joshi is a firm believer that great product marketers do more than just launch features – they connect the dots across teams, shape strategy, and turn the complex into the compelling. As Vice President of Product and Commercial Marketing at Transcarent, he leads product marketing, demand generation, and sales enablement. He sees product marketing as the bridge between what a company builds and how the world understands its value. Maniesh lives in the Bay Area with his wife and young son, where he’s fueled by tacos, coffee, and an unapologetic love for dad jokes.

Hande is a product marketing lead with 4+ years of experience in B2B SaaS, blending strategic thinking with fast execution. She has built the Product Marketing function from the ground up at DataSnipper, helping scale the company from early-stage to unicorn ($1B valuation) and expand to 750K+ users across 125+ countries.

She leads go-to-market strategy, product launches, positioning & messaging, competitive intel, pricing & packaging, and enablement while managing and mentoring a team of PMMs.

Nitin Kartik is a recognized leader in product marketing, celebrated as a Product Marketing Alliance Ambassador, a Top Product Marketing Voice, and a Top-50 Product Marketing Creator. With an MBA from the University of Chicago Booth School of Business and a Master’s degree from Stanford University, he brings a powerful combination of academic rigor and practical expertise. As the host of multiple product marketing shows, Nitin interviews industry thought leaders to share fresh insights with the global product marketing community.

Sid Khaitan is a Senior Product Marketer at Beekeeper by LumApps, where he leads customer advocacy, pricing strategy, and product launches.

He also advises early-stage founders on pitching and storytelling, helps run the Startup Grind Chicago community, and is building a product that brings multicultural families closer together.

A proud Chicagoan, Sid can usually be found DJing, playing basketball, or sipping a latte at a local coffee shop.

Muhammad Saad Khan is the Director of Product Marketing at DigitalOcean (Cloudways), where he’s been instrumental in scaling the platform from its earliest days to serving over 100,000 customers. With more than a decade of experience in B2B SaaS marketing, Muhammad blends deep expertise in product marketing, content, and demand generation with a passion for developer-focused growth strategies.

Kushal is an experienced marketer with a passion for technology and innovation and excels at bringing new products to life. He has almost 7 years of experience in marketing (and some in sales), working with bootstrap and high-growth tech companies in the B2B SaaS space. Kushal’s core competencies include product marketing, GTM strategy, and content marketing to B2B and technical developer audiences.

Eran Kinsbruner is Vice President of Product Marketing at Checkmarx and a recognized thought leader in software quality, secure development, and DevSecOps. With over two decades of experience across engineering, product marketing, and developer advocacy, Eran has helped global enterprise software and cybersecurity companies modernize their pipelines and elevate application security strategies especially in the era of AI. A frequent keynote speaker, author, and advisor, Eran focuses on bridging the gap between AppSec and engineering. He helps organizations adopt shift-left practices, integrate security into developer workflows, and leverage agentic AI to improve both risk posture and code quality without slowing innovation. Eran has contributed to industry reports, whitepapers, and open-source initiatives, and authored multiple books on continuous testing and secure software delivery. He advocates for a developer-first, pragmatic approach to AppSec one that aligns security with real-world engineering needs. Currently, Eran is focused on advancing next-generation application security using agentic AI, enabling modern software teams to build faster, stay secure, and deliver with confidence.

Peter Kortvel is a product marketing expert with 13+ years of experience who writes the ProductMarketingNewsletter.com. He specializes in positioning, messaging, GTM, and visual product storytelling. Peter spent 7 years as Senior Product Marketing Manager at Scandit, a Swiss tech unicorn, where he drove product growth across multiple industries with focus on product videos and demo experience. He co-founded Locatible, an IoT startup in Dublin, led online marketing for a bank, and consulted numerous startups on product marketing. Currently building Upwordo.com, a language learning app, Peter excels at distilling complex product value into compelling narratives that resonate with customers.

Caitlin La Honta is co-founder of Sirona Marketing. She is a product marketing and GTM leader with years of experience helping complex, regulated businesses bring new products to market with clarity and impact. She combines strategic rigor with creative execution, shaping positioning, messaging, and launch strategies that drive adoption and growth. Known for her forward-thinking approach, she pushes teams to move faster and smarter in highly complex industries.

Salman is currently a Staff Product Marketing Manager at Wiz, where he focuses on driving GTM success for Wiz Code.

Michal Lasman is a global marketing and product marketing leader, executive coach, and strategic advisor with deep expertise in leadership alignment, team performance, and personal branding. She has held senior growth and marketing roles across early-stage startups and scaleups, driving go-to-market strategy, leading product launches, and building high-performing teams from the ground up.

Beyond her corporate work, Michal leads the PMA Berlin community and hosts CMO Convo, a podcast powered by The Alliance. She is also a certified coach, supporting leaders and PMMs worldwide in unlocking their potential and navigating their careers with clarity and confidence.

Jack Lewis is a B2B SaaS Product Marketer with five years’ experience turning product innovation into clear commercial impact for fast-moving startups and scaleups. He specialises in insight-led positioning, translating customer research into narratives that drive adoption and revenue. Jack leads cross-functional go-to-market strategy across sales, product, and marketing, and has built sales enablement programmes that improve win rates and deepen customer value. Known for his strong customer instincts, structured thinking, and ability to align complex stakeholders, he brings both craft excellence and calm strategic clarity to every project. Jack is passionate about building products and stories that genuinely serve users.

Daria works with the entire GTM organization—including Product, Product Marketing, Marketing, Sales, and Customer Success teams—to simplify the complexities of cross-functional processes. She can guide teams or support with hands-on execution, taking care of challenges directly. Her extensive knowledge of project management and international business enables her to drive impactful business initiatives.

A visionary leader passionate about people, innovation, and transformative change, Hugo specializes in marketing, strategy, and new venture development. With over two decades of experience, he identifies and cultivates market opportunities through strategic thinking, customer-centric approaches, and innovative solutions. His career is distinguished by remarkable achievements in scaling businesses and driving exponential growth.

With 10+ years of marketing experience, Chirag specializes in delivering tangible results for businesses. As a direct result of his product marketing skills, he has improved product adoption of a key feature by 36%, enhanced pipeline velocity by 10%, increased Customer Lifetime Value (LTV) by 8%, and generated $37k from upsell revenue alone. In every role, he has approached business problems through a customer-first lens, which has helped him deliver a commendable customer satisfaction score of 79% and a Net Promoter Score (NPS) of 63 for the business.

Div is a mindful Product Marketing Leader with 15+ years in B2B SaaS (data & analytics). Recognized as a Top 100 PMM Influencer, she blends disciplined execution with creative collaboration to align cross-functional teams. A Top 50 Mental Health thought leader, her passion is empowering authentic growth and fostering work-life harmony.

As a strategic product marketing leader, Collin leverages his cross-functional dexterity to drive the adoption of AI-powered SaaS solutions. With a keen eye for market gaps, a talent for conveying technology’s value, and a track record of engineering breakout growth through innovative GTM strategy, he accelerates impact through authentic customer alignment.

Zach is a messaging and positioning expert who helps founders, marketers, and entrepreneurs cut through the noise to achieve success. He understands that incredible ideas often fail due to poor storytelling or the wrong message.

With an ‘uncanny instinct for the right thing to say’, Zach specializes in taking complex innovations and simplifying them into compelling narratives that grab attention and compel audiences to act. His work is focused on creating the core value proposition and tailored messaging needed to launch new products, build demand, and ignite market revolutions.

He’s the strategic partner who injects contagious energy and gives teams the frameworks to ‘think differently’ about communication, ensuring their brilliant ideas find the audience they deserve.

Antoinette Moore is a results-driven product and growth marketing leader with 15+ years of experience scaling B2B SaaS and EdTech brands. She has led go-to-market strategy, product launches, and omnichannel campaigns that deliver measurable pipeline and market expansion. At Ignite Reading, she transformed demand generation, quadrupled MQLs in 90 days, launched the company’s first SDR engine, and shortened sales velocity by 14%. Antoinette specializes in crafting customer-centric narratives that resonate and convert—bridging product, marketing, and revenue to unlock sustainable growth and market impact.

Talia is a Product Marketing leader, with a specific niche in AI dev tools and a focus on positioning.

Madhuri Murlikrishnan is a product marketing and business strategy leader with 16+ years of experience driving go-to-market success across both B2B and B2C. She has led global product and partner marketing at Adobe and VMware, scaling adoption, market share, and ecosystem growth, and began her career advising Fortune 100 clients at Accenture and Slalom. Madhuri specializes in launching 0-to-1 products, building high-performing teams, and driving alignment across complex, cross-functional environments.

Krysha has over 15+ years of product marketing experience for global SaaS companies, ranging from high-grow startups to Fortune 500 organizations with up to 12 figures in annual recurring revenue (ARR).

Kalyn New is an experienced marketing leader passionate about driving growth through customer insight and storytelling. As VP of Product & Customer Marketing at ROLLER, she leads global go-to-market strategy, product positioning, and customer advocacy across the attractions industry. Kalyn has spearheaded GTM initiatives like ROLLER iQ, the industry’s first AI-powered innovation, and the annual Attractions Industry Benchmark Report, strengthening ROLLER’s thought leadership. Previously, at Campaign Monitor, she led global product and customer marketing, shaping how SaaS products connect with customers. With over 15 years of experience across marketing, product, and sales, Kalyn is dedicated to elevating the craft of product marketing.

Chloe Nicholls is a senior Product Marketing and GTM leader with over 12 years of experience driving growth for global B2B SaaS brands. As a Fractional Product Marketing Strategist, she leads key strategic initiatives to sharpen positioning, accelerate go-to-market execution, and align marketing with revenue outcomes. Chloe has led high-impact launches and product marketing strategy for companies including Similarweb, Mention Me, Procore, and Safeguard Global. Recognised as a Top 100 Product Marketing Voice, she’s known for transforming complex ideas into clear, compelling narratives that build category leadership and deliver measurable business results.

Michele is an accomplished product marketing leader with extensive experience driving go-to-market strategies and shaping impactful marketing initiatives for technology companies. As the Director of Product Marketing at MetaRouter, she leverages her expertise in data analysis, marketing strategy, and product marketing to deliver measurable business outcomes.

Jason is a product marketing coach, consultant, and creator with 10+ years of experience building PMM functions from scratch. He’s built product marketing teams at three different companies (Klue, Chili Piper, and Uberflip) — each time starting as a founding PMM. Now, he’s on a mission to help founding product marketers and early-stage PMM teams scale faster, focus on the right work, and drive real impact within their organization.

Dounia Pajoheshfar is a Product Marketer who is passionate about spreading the word about the profession as far as she can! She fell into the role somewhat by accident from her Solution Engineering background and is now so in love with it that she wants everyone to know what it is we do. She specializes in B2B SaaS and works at translating tough technical propositions into valuable messaging and launch strategies that anyone can understand. Dounia is currently building her Product Marketing practice and consults with tech founders on their launches.

Yi Lin Pei is a career coach and product marketing leader with 12 years of experience across B2B/B2C SaaS, IoT, CPG, and consulting sectors. She helps high-achieving professionals land and grow in product marketing, marketing, and other no-code tech roles. Since 2021, she’s helped over 150 professionals land and thrive in their new careers at companies like LinkedIn, Hubspot, Uber, and TikTok.

Emily is a product marketer with over 10 years of experience in B2B SaaS. She has built product marketing from the ground up at early-stage startups, led major repositioning efforts, launched new products across segments, and supported $1M+ enterprise deals. She moves fast, writes clearly, and thrives on building messaging and assets people actually want to use. She leverages tools like ChatGPT, Claude, Glean, Lovable, and Perplexity to build AI agents and assistants that pressure-test narratives, accelerate shipping, and improve launch execution.

Jonathan is a Go-to-Market (GTM) expert with over a decade of experience in B2B SaaS. He specializes in transforming startup growth through innovative marketing strategies. He also partners with Seed to Series C startups to define and implement powerful market entry strategies. Jonathan’s expertise spans critical areas, including product marketing, positioning, messaging, pricing, and sales enablement.

Laryssa Polika is a product marketer who believes the best stories start with understanding the customer, amplifying their voice, and crafting messages that click. At Box, she led T1 launched across collaboration and AI; championed critical use cases for enterprise customers; and scaled communities that turned audiences into advocates. She now leads a team of PMMs at Egnyte, driving storytelling and customer connection, while paying it forward through mentorship. When she’s not shaping product stories, she’s spoiling her cats or swapping PMM insights over coffee.

Philippe has over 20 years of experience in marketing, successfully launching, positioning, and messaging products and services across industries including AI and machine learning, big data, software platforms, and emerging technologies. He has enabled and empowered sales teams, managed PR and analyst relations, and conducted market research and analysis. Previously, he worked at Google, Twilio, and other leading companies, where he contributed to their growth and innovation.

Elliott Rayner is the Director of Marketing and Growth at OWOW, an award-winning product studio. He’s also an expert in residence at Product Marketing Alliance, the world’s largest product marketing community, where he shares insights and best practices on shaping the product roadmap and communication strategy behind the latest innovations.

Meenal has 16+ years of experience in both B2B and B2C industries, including consumer products, automobiles, and tech. She’s passionate about elevating PMMs from content creators to strategic partners, involved from ideation to launch. With a customer-first approach, she helps teams solve high-impact problems and drive real change. As an engineer turned PMM, Meenal is passionate about AI and its role in shaping impactful product marketing. After moving to the Bay Area, Meenal transitioned into tech, bringing her CPG insights into roles at companies like DoorDash, Dropbox, Adobe, and Autodesk.

Over the past ten years, Jeff has built and led Product Marketing teams, driving growth across DevOps, cybersecurity, healthcare SaaS, and construction tech. He focuses on the story—what’s being built, why it matters, and how to bring it to market in a way that drives interest, adoption, and trust.
His background in technical writing helps him simplify complex ideas so GTM teams know what they’re selling and how to communicate it effectively. With a player-coach mindset, he is a strategic leader who isn’t afraid to roll up his sleeves. As a Director of Product Marketing, he has scaled Product Marketing functions from scratch, led award-winning launches, created content strategies that became top lead sources, and partnered across GTM to sharpen positioning and execution.

Samantha Rideout is a strategic marketing leader passionate about telling the story of influential and emerging brands.

Her years of marketing leadership span Fortune 500, Inc. 5000 fastest-growing, national media, and innovative tech brands. She is currently creating product marketing magic at a health tech brand.

Allison is a product marketing leader with extensive experience across B2B and vertical SaaS, spanning industries from GTMtech to legaltech to higher education. She started her career in sales before transitioning to product marketing, where she has developed a deep understanding of what good looks like.
Her sweet spot is helping companies grow from $15M to $100M+, with particular strengths in product launches and sales enablement. Based in El Cerrito near Berkeley in the SF Bay Area, she is also a PMA Ambassador.
Her expertise includes GTM planning and execution, product launches, messaging and positioning, sales enablement, customer and market research, PLG and sales-led GTM motions, and cross-functional collaboration.

Divya is a computer engineer turned marketer by choice, with a decade-long marketing career and eight years specializing in product marketing across early and mature-stage startups in various industries. She currently works as Associate Director of Product Marketing at Fi Money.
Throughout her career, she has tackled a range of challenging problems, including solving user retention for one of India’s oldest apparel brands (Raymond), helping a bus ticketing app (redBus) stay relevant during the pandemic, launching an insurance category for a healthtech app (Practo), and driving profitable growth for the lending business at Fi Money.
A builder at heart, she is curious, data-driven, and passionate about solving real customer problems through innovative products. She thrives in fast-paced environments where she can blend strategic thinking with hands-on execution, whether launching new SaaS consumer products or leading cross-functional teams toward ambitious goals. For her, success means creating measurable impact, empowering those around her, and continuously learning. Customer interactions remain what she enjoys most about her work.

A strategic marketing professional with over two decades of comprehensive B2B and B2C experience, Tim specializes in driving organizational growth through innovative solutions and precise execution. Based in the UK with significant international experience across Europe, the US, the Middle East, Asia, and Australia, he brings a global perspective to product marketing.

Hira is a former founder who returned to corporate as a product marketing leader, bringing over 11 years of experience in tech and product marketing. She specializes in building GTM strategies, designing product launches, and developing positioning and messaging for high-growth SaaS companies.
Her work leverages data, customer insights, and cross-functional collaboration to design product launches and GTM strategies grounded in human language and reality. At Quickbase, she leads one of their strategic revenue programs, Field Service Operations.

With over 10 years of experience in product marketing, communication, and growth, Andrea helps companies achieve product momentum by applying product-thinking to scaling strategies. She is co-author of “The Product Momentum Gap,” a book that challenges the conventional wisdom of product development and introduces a new paradigm for creating value and growth. She enjoys writing, speaking, and hosting events on topics related to product, growth, and customer experience. She is passionate about learning, engaging, and empowering customers and product teams.

Over the last 10+ years, Julien has led marketing at some of the most iconic and category-defining companies in tech—Salesforce, Gong, Clari—and now Cordial. From brand storytelling to GTM strategy, his teams have designed categories, launched products, repositioned companies, and created campaigns that punch way above their weight.
Today at Cordial, he is focused on helping retail brands win the battle for attention with smarter AI, deeper customer signals, and personalized messaging that actually performs.

Jacki Brown is the Founder and CEO of Jacki Brown Marketing, LLC, a consultancy that helps hospitality and travel technology companies navigate growth by identifying and crafting their positioning and messaging, then scaling that across digital channels and into lead-generating marketing campaigns.

With nearly two decades of experience in marketing, Jacki honed her skills working with renowned brands such as Amadeus Hospitality, Demandware (now Salesforce Commerce Cloud), Shark Vacuums, and Nexxus Haircare, where she shaped global marketing strategies that significantly impacted pipeline growth and sales. She lives in Portsmouth, NH with her husband and two young children.

Pratham Sharma is a Product Marketing Manager and PMA Scholar who bridges strategy, storytelling, and community. A published author for the Product Marketing Alliance, he’s passionate about using empathy and creativity to drive meaningful product narratives. At ABC Fitness (Trainerize), he led global go-to-market launches and community engagement initiatives. Beyond work, Pratham mentors aspiring PMMs, has helped over 3,000 students land their dream roles, and was twice featured on the Times Square Billboard for his impact. Currently pursuing his Master’s in Engineering Management at Duke University, he continues to inspire others to lead with authenticity and purpose.

An accomplished product marketing leader, Mary has vast experience launching new products, positioning for growth, and creating Go-to-Market strategies that span the entire organization. She is the author of the #1 Amazon best-seller “The Pocket Guide to Product Launches,” and the host of the highest-ranked product marketing podcast, Women in Product Marketing.

Ted Smith is an entrepreneurial marketing professional with a track record spanning technology, education, financial services, and manufacturing. His experience includes pricing, competitive intelligence, product strategy, go-to-market strategy, sales enablement, messaging, solutions, market research, and partnership development.

Omotayo is a Growth & Product Marketing Manager with six years of experience helping fintech and crypto products grow from ideas into brands people love. His work blends data with creativity, building campaigns that have cut acquisition costs by up to 89% and consistently driven retention and revenue.
Beyond results, he is passionate about people. Over the past few years, he has mentored several product marketers who are now thriving in their own careers.
For him, product marketing isn’t just about performance metrics—it’s about storytelling, empathy, and helping products truly connect with the people they’re built for.

Sarah Spinosa is the Director of Product Marketing at Higher Logic, a SaaS platform for customer and member engagement. With 15+ years in marketing she turns customer insight into crisp positioning, launch strategy, and revenue‑team enablement. Sarah partners across Product, Sales, and Customer Success to drive adoption, retention, and expansion. She holds a BA in Political Science from East Stroudsburg University and lives in the DC/Northern Virginia area with her family.

Carmelo is passionate about product launches and growth strategies and excels in creating automated and organized systems, particularly with Notion databases. His enthusiasm for helping teams and colleagues drives him to teach and consult in his free time.

Bianca is a product marketer with a background that’s equal parts creative and technical: computer science and communications. Over the past 15 years, she has helped global brands in cybersecurity, sales performance management, and digital audio advertising turn lines of code into engaging stories, working at the intersection of product and brand.
She has led GTM strategies, brand campaigns, and training programs, and is equally comfortable building and executing as she is guiding a team. As a mentor and ambassador for the Product Marketing Alliance, she champions the growth of product marketing as a discipline.

Erin is a multi-faceted go-to-market leader with the ability to manage multiple product lines, competitive positioning, M&A activities and strongly execute against them while working under tight deadlines. She is highly motivated, self-starter with an outstanding work ethic and strong organizational, communication, and presentation skills.

Emma is the founder of Punchy, an expert in positioning and messaging for B2B tech, and the author of the best-selling book on messaging, Make It Punchy. She’s guided over 250 of the world’s best and brightest high-growth companies to market-winning strategies, and has trained more than 3000 B2B marketers from top tech teams to create clear, simple, human messaging that stands out.

Katie is a dynamic and customer-obsessed marketing executive with deep expertise in product marketing, market strategy, and innovation enablement. She leads the Product Marketing and Innovation Readiness organization at Q2, where she’s responsible for driving go-to-market strategy, brand and product positioning, and cross-functional alignment to accelerate growth.

Arianna Valentini is a Director of Product Marketing at Precisely, supporting its integration business unit. Previously, she served as a senior product marketing manager at Outreach and has held roles at Red Hat, Precisely, ComplySci, and Quadient. Arianna began her career as a research analyst at IDC, where her work in marketing software and digital transformation laid the foundation for her success in product marketing.

Shruti is a passionate product marketing professional dedicated to empowering the PMM community through knowledge sharing and mentorship. As host of ‘Behind the Brief’ podcast, Shruti interviews top product marketing leaders to uncover actionable insights, career strategies, and insider tips for both aspiring and experienced PMMs. Her journey in product marketing has been shaped by the incredible PMA community, and she is committed to paying that forward by creating accessible content that helps others navigate their careers. Shruti believes in the power of community-driven learning and strives to make product marketing expertise available to everyone looking to grow in this dynamic field.

Alex is a product marketer with over 10 years of experience helping B2B tech companies turn complex products into clear, compelling stories. She has built product marketing teams from scratch, led launches, and created messaging that drives alignment across sales, marketing, and customers. Currently at Vector, she is focused on reshaping how marketers use contact-level data to reach buyers with precision. She loves sharing lessons from the trenches—whether it’s positioning, pricing, or GTM strategy—to make the work more approachable and impactful for other product marketers.

Conrad Walsh is a product marketer and GTM strategist for entertainment products & brands, consumer goods, and SaaS products. He is most proud of his relentless commitment to understanding the voice of the customer. And his ability to write in the third person.

Rocio is a versatile business leader and full-stack marketer with experience across a wide range of marketing disciplines for consumer and small business audiences. She is a collaborative and decisive leader recognized for strategic and analytical acumen, strong communication skills, and breaking down complex problems. She is also known for influencing and aligning stakeholders (including c-level executives) with logical, objective systems thinking, and has extensive experience building and leading high performing teams.

Rory Woodbridge has spent over 16 years in tech and software, with more than 12 of those in Product Marketing. He has worked on products at some of the world’s biggest brands – Google, YouTube and Amazon – as well as at high-growth scale-ups like Monzo, Pleo, Volt, Whereby, Ben and Zinc.

Ryan Woodley-Mitchell is Head of Product Marketing at Veridas, a high-growth digital identity and biometrics company operating across global regulated industries. With over 10 year of experience in high growth growth scale ups and enterprise data analytics, fintech, and fraud solutions, Ryan has built multiple product marketing functions from scratch — designing the systems, playbooks, and processes that enable GTM at scale. Known for his ability to simplify complex technology and craft clear, commercially effective narratives, he has become a trusted voice in strategic and operational excellence for product marketing in B2B tech.

Estee Woods is a senior product marketing leader known for transforming how teams build, launch, and measure software-driven solutions. With deep experience across B2B SaaS and enterprise markets, she excels at structuring PMM organizations, crafting customer-centric positioning, and defining metrics that drive impact. Beyond her day job, Estee is a generous mentor and connector—frequently sharing insights, supporting emerging talent, and fostering stronger communities within the PMM discipline. Her clear, practical perspective and unwavering support of others make her a standout leader who elevates both the function and the people behind it.

Pablo Ylarri is a seasoned professional with over 20 years of experience in product marketing within the fintech and banking sectors.
Based in Buenos Aires, Argentina, he has held various roles focusing on digital marketing strategies, user activation, training, and sales enablement.
As a PMA Ambassador, he actively engages with the product marketing community in Latin America, sharing insights and organizing events to foster collaboration and growth.
He currently works at Galileo Financial Technologies, a fully integrated financial technology platform and a leader in card issuing, payments, and digital banking, owned and operated by SoFi Technologies, Inc. (NASDAQ: SOFI).