What Does a CRO Do, and Why and When do You Need One?

what-does-a-cro-do,-and-why-and-when-do-you-need-one?

In this live recording of the SaaS Revolution Show, our host Alex Theuma is joined by compliance and security connoisseur, Stevie Case, CRO at Vanta (a unicorn SaaS), to discuss What a CRO Does, and Why and When You Need Oneā€¦

Folks overshoot. So they go for sort of the aspirational CRO whoā€™s done it way bigger, maybe theyā€™ve done $200 millionĀ plus in revenue, but theyā€™re only at ten. Those folks are going to fail out because theyā€™re going to get so frustrated because youā€™re not going to have the infrastructure. So you want somebody who has had to put the infrastructure in place that needs to be put in place, and really seeking somebody who might be more of a stretch candidate or who has commanded that much revenue, but maybe not in a CRO title is probably a better way to go. So focus less on the title. Focus more on functionally what that person has done.

Stevie shares:

  • Her journey from being the worldā€™s first female pro gamer to working in tech
  • Why recruiting a great CRO means going against traditional interview processes
  • How a CROā€™s responsibilities are reminiscent to a games
  • The importance of the CRO to CEO relationship
  • Dealing with copycat competitors

and more!

Listen to the full episode, watch the video below and subscribe to the SaaS Revolution Show podcast today.

SaaS Revolution Show


Watch now, or listen to the audio-only version below:
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Listen to the audio now:
https://thesaasrevolutionshow.simplecast.com/episodes/what-does-a-cro-do-and-why-and-when-do-you-need-one


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