Browsing Tag
Templates & Frameworks
31 posts
PMM budget allocation template
This template is your go-to tool for planning and managing your product marketing budget across key areas like…
Use case template
Looking to bring more structure to your feature planning and user stories? This use case template is designed…
Product page template
Whether you’re launching a brand-new feature or refreshing your core product page, this B2B SaaS product page template…
Customer retention metrics framework
Measuring customer retention is about more than just counting how many folks stick around – it’s about understanding…
Marketing calendar template
Staying on top of your marketing activities can be overwhelming, especially when juggling multiple campaigns, channels, and deadlines.…
Case study outline template
Case studies are gold when it comes to showing off your product’s real-world impact. They offer proof that…
The messaging cheat sheet
Strong messaging is essential, but building it can be time-consuming, and keeping it inconsistent across teams can feel…
The product marketer’s guide to pricing
Discover the product marketer’s guide to pricing – your essential framework for pricing success. Whether you’re refining your…
Your go-to-market cheat sheet
Product marketing is one of the most cross-functional (and let’s be honest, chaotic) roles out there – especially…
PMM’s relationship with sales enablement and RevOps
Strong teams don’t work in silos. This framework is designed to help you build alignment between product marketing,…