Browsing Tag
Product Marketing
137 posts
16 Product Management Frameworks for Your Team to Use in 2024
Product development is a lot like building a house: you need a solid blueprint. And that’s why it’s…
Product-Led vs Sales-Led: What’s the Difference, and Which One Is Right for You?
Product-led vs sales-led growth? This is a decision you and your product team will have to make at…
8 Best Product Webinars in 2024 and Beyond
Product webinars are a great way of keeping up-to-date with the latest news and trends in product management…
Top 10 product marketing consultants, 2024
Welcome to the frontier of product marketing consultancy, where expertise converges with innovation to redefine the industry’s landscape. …
Top 5 product marketing coaches, 2024
2023 was a groundbreaking year for product marketing, witnessing a surge in industry entrants and heightened competition. As…
Personal stories: Transitioning to PMM from sales, customer success, and agency
As a highly strategic role, there are few entry-level product marketing positions, so product marketers typically find their…
Product Marketing Alliance Customer Advisory Board
Here at Product Marketing Alliance, we’re dedicated to providing exceptional value and, to achieve that, we need your…
How to sunset a product: Complete guide + examples
As product marketers, we know that no product lasts forever. At some point, every product reaches the end…
What’s the average salary for a US-based product marketing manager?
Please note – the insights provided are based on data provided by product marketers who participated in our…
Product marketing: Accurate title or infuriating buzzword?
Beneath the seemingly straightforward label – “product marketing” – lies a complex and multifaceted role that often leaves…