Browsing Tag
Product Marketing
136 posts
Product Marketing Summit London, June 2025
Catch up on every session from Product Marketing Summit London, with sessions from the likes of Dojo, Sage,…
Video is vital to ecommerce marketing — here’s what marketers need to know
Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product…
PMMs in Africa: This is Product Marketing
Product marketing is one of the most impactful — and often misunderstood — roles in tech. And in…
What Is a Product Marketing Manager? Job Description and Salary
Your research and development team has been working on a new product for months and putting valuable resources…
Product Marketing vs Marketing: Differences & Similarities
The differences between product marketing vs traditional marketing start with their varying focuses. While marketing drives overall brand…
SaaS Trials: Credit Card vs. No Credit Card – What Should You Choose?
Free trial with or without credit – When does it make sense? We asked Paweł Paluch, Strategic Partnership…
Product Management Process: The 7 Stages Explained
What is product management? The product management role focuses on managing interdisciplinary teams in order to design, develop…
Product-focused Advertising: Types, Tips & How Userpilot Can Help
How do you cut through the noise and ensure potential customers notice your product? Enter: product-focused advertising. This…
Userpilot Product Drive 2024: Insights from Top Experts & Companies
Userpilot Product Drive Summit is coming back in 2024! What does the conference have to offer this year?…
16 Product Management Frameworks for Your Team to Use in 2024
Product development is a lot like building a house: you need a solid blueprint. And that’s why it’s…