Browsing Tag
Product Management
1352 posts
The product marketing career path: From Associate to VP
As you progress through the product marketing field, expectations shift dramatically. Not only in the scope of your…
How the PMA Scholar Program helped me break into product marketing
Earlier last year, I had the privilege of sharing my journey in a PMA feature about my experience…
Exploring tech product marketing for B2B vs B2C solutions in Africa
As a tech product marketer, one of the foundational tasks you need to undertake is customer segmentation –…
The 8 archetypes of a product marketer
On any given day, a product marketer might be crafting a compelling narrative, analyzing market trends, orchestrating a…
![what-pmms-get-wrong-about-product-market-fit-[video]](https://prodsens.live/wp-content/uploads/2025/08/37754-what-pmms-get-wrong-about-product-market-fit-video-380x250.png)
What PMMs get WRONG about product-market fit [Video]
Disclaimer: Everything was correct at the time of recording. Origami Risk has since hired a VP of Product…
6 ways to future-proof your product marketing career in the age of AI
AI is reshaping product marketing fast. It can already write solid content, analyze trends, and speed up execution.…
The future of product marketing: Competing with AI, winning with storytelling
The future can feel pretty overwhelming, can’t it? If you spend five minutes on LinkedIn, you’re bound to…
Why junior product managers get stuck in the project management trap
Discover why junior product managers often fall into the project management trap, how it hinders career growth, and…
Airbnb goes AI-first while Bumble loses more subscribers: This week’s news roundup
With signs that AI-first strategies from Airbnb and Duolingo are paying off, and a new learning mode from…
Budget-friendly SaaS marketing: How to scale faster with AI
‘Growth at all costs’ is a distant SaaS memory. In 2025, capital efficiency is the name of the…
