Browsing Tag
product development
11 posts
What Are User Stories in SaaS and How to Create Them
Are you tired of building features that users don’t actually want? User stories can help you avoid that…
Product Design and Development: The Ultimate 2024 Guide
The product management world sometimes uses the terms product design/development interchangeably. However, these two areas have different scopes,…
Product Growth Strategy: A Guide for SaaS Companies
Wondering what product growth strategy is and how to build it for your SaaS? If so, you’re in…
8 Best No-Code SaaS Tools in 2024
Looking for the best no-code SaaS tools to build innovative solutions and improve your product management workflows? This…
7 lessons from trialling Basecamp’s ‘Shape Up’ methodology
7 lessons learnt from trialling the Shape Up product development methodology Read more » The post 7 lessons from trialling…
How Primary Colors Help HubSpot Build a CRM That Customers Love
At HubSpot, customer experience comes first. Always. Whether our marketing team is selecting a time at which to…
Feature Ideation Process Steps & Techniques for Product Teams
Every seasoned product marketer knows that adding new features to your product is key to product management success.…
Reduce risk, fail faster: Experimenting across the product development lifecycle
In this spotlight session at #mtpcon London 2023, David Carlile, Sr Director, Product Strategy at Optimizely shared insights…
From concept to completion: Navigating the beta launch journey
Do your product betas feel more like a beta test for your patience? I’ve been there too! As…
Evolving with the market: The role of experimentation in B2C product marketing
Product marketing managers (PMMs) play a pivotal role in determining the trajectory of a product’s journey from conception…