Browsing Tag
customer experience
8 posts
How to Leverage Customer Insights AI to Grow Your SaaS Product
Artificial Intelligence is revolutionizing how SaaS product teams work by increasing efficiency and productivity, reducing costs, and most…
Product Management Trends 2024: 11 Predictions for a Successful Year
What does 2024 have in stock for product managers? And what challenges will they face? That’s what our…
Getting up to speed for customer interviews as a product marketer
As a product marketer, you’re expected to be the voice of the customer, and you need to know…
Customer Experience Management vs Customer Relationship Management
Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are…
Product Dogfooding in Software Development: A Quick Guide (+Best Practices)
Dogfooding means eating your own dog food. Wait! What? What does it have to do with product management…
Casual chats won’t cut it: How to plan productive customer interviews with Katharine Hibson
In this episode of Product Marketing Life, Mark Assini is joined by experienced marketing consultant at Broadridge, Katharine…
Customer ratings & reviews: 7 Strategies to maximize your business’s influence
Are you tired of shouting from the rooftops about how great your local business is, but still struggling…
Emotional intelligence in product development: Why design thinking is the key to success | Bryan Zmijewski, President and Owner of ZURB
Product teams move fast – often keeping their heads down, chasing goals, and, unfortunately, overlooking customers’ emotional needs,…