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Product Management
3225 posts
Surviving and Thriving in a Downturn: Lessons Learned Weathering Economic Storms Over 25 Years Building SaaS Leaders
From the SaaStock 2022 Scale Stage: Godard Abel (Co-founder and CEO G2) discusses surviving and thriving in a downturn:…
Bootstrapping to $40M ARR and the Road to Acquisition, with Mohannad Ali (CEO Hotjar) and Alex Delivet (Founder and CEO Collect)
From the SaaStock 2022 Bootstrap Stage: Mohannad Ali (CEO Hotjar) and Alex Delivet (Founder & CEO Collect) to…
RFM Analysis (Recency, Frequency, Monetary) in SaaS: The Product Manager’s Guide
What is RFM analysis? How relevant is it to SaaS product management? These are just a couple of…
Boosting your campaigns with useful marketing automation strategies
Marketing automation strategies have become part and parcel of the modern-day business world. But what are they, how’re…
How to build an unbeatable SaaS company
Part One: Taking on the market and growing your business Introduction The SaaS industry is a competitive environment,…
PMM Talks | Building a successful PMM team | January 31, 2023
There is more to building a high-performance team than simply assembling a group of talented people. From making…
2022 Product Marketing Salary Survey | Results
This year, we’ve teamed up with Kompyte and surveyed product marketers from across the globe to create the…
Product Marketing Core: Two day in-person workshop | Amsterdam | January 25 – 26, 2023
🗓️ Date: January 25-26, 2023 |📍Venue: Amsterdam | What is the Product Marketing Core: Two-day in-person workshop? This…
“I find the learnings invaluable and I’m able to apply these new skills in my role day to day.” – LexisNexis
Amit Alagh is the Senior Product Marketing Manager at IT services and consulting company LexisNexis. A 2022 product…
Product Trends 2023 – AI, AI &…driving more value. Top product experts share their opinions.
Which Product Trends will take 2023 by storm? After the overnight success of Chat OpenAI, it’s no wonder…
