Browsing Category
Product Management
3119 posts
A guide to hiring exceptional product managers: Insights from product experts
In this exclusive episode of The Product Experience podcast, we bring together a diverse panel of product experts…
“Partnering with PMA almost doubled my podcast listenership. It’s a no-brainer”
Maggie Bean is a Product Marketing Manager at SmartBear, a software company that provides tools to improve software…
What product teams can learn from InVision
With InVision shutting up shop by the end of this year, we reflect on what went wrong at…
Taking a 360 degree approach to roadmaps
How to optimise your B2B product roadmap with a 360-degree approach, merging customer feedback, internal stakeholder insights, and…
SUNDAY REWIND: How can you nurture a day-one mindset?
In this week’s Sunday Rewind, Michael Morris offers a few tricks and tips to help you accomplish a…
Free to Fee: The Path to Converting Free & Trial Customers
🗓️ Date: Wednesday January 17th ⏰ Time: 9am PDT | 12pm EDT / 5pm BST 🧑🏫 Duration: 1…
The power of internal branding in product marketing
This article is based on a presentation given by John McKiernan at the Product Marketing Summit in Sydney.…
Understand and take care of your product environment
In this article Alexandre Serrurier puts forward a holistic approach to understanding and improving your ‘product environment’. Read more »…
From engineering to marketing: Priya Gill’s journey to strategic PMM mastery
In this episode of Product Marketing Life – the first episode of 2024 – host Mark Assini is…
How to sunset a product: Complete guide + examples
As product marketers, we know that no product lasts forever. At some point, every product reaches the end…