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Product Management
3183 posts
How to Use the Product Adoption Curve to Improve Adoption Rates
Every day, new products are launched. Some quickly capture the public imagination. Others take a while to gather…
How behavioral economics can improve product strategy
Learn how to use behavioral economics to design engaging, habit-forming products that boost retention and growth.. Read more » The…
3 AI use cases to elevate your strategy
This article is based on Liza Adams’s brilliant talk at the Product Marketing Summit in Denver. As a…
How to Create Effective Instructions for Use
When a consumer purchases a new product, their expectations are high. They expect to dive right in and…
How to Calculate and Increase User Retention
You’re reviewing user feedback, and one comment stands out: ‘I love the app, but I wish it could…’…
Why most product roadmaps fail: Phil Hornby (Product Leadership Coach) – ProductTank Porto
Product Leadership coach Phil Hornby delivered a compelling talk at ProductTank Porto, provocatively titled “Your Roadmap Sucks.” Phil…
Which product marketing skills do recruiters value most?
It’s impossible to pinpoint one single product marketing skill that’s the most important among recruiters because needs vary.…
How to build a companion product and win user trust
Discover key lessons from Mailtrap’s journey of turning product mistakes into growth opportunities and building a resilient email…