Opportunity Mapping: How Insight-Driven Product Teams Turn Customer Feedback Into High-Value Opportunities
There’s a quiet truth in product management that nobody wants to say out loud: Teams don’t fail because…
Cursor Composer 1 vs SWE 1.5 What Surprised Me Most After Testing Both
I’ve spent the last few weeks living with two of the most talked-about AI coding assistants, Cursor Composer…
Our AI Agent + 3.7 Sonnet ranked #1 on Aider’s polyglot bench — a 76.4% score
We’ve built an open-source AI Agent for programming in IDE, and it ranked #1 on Aider’s Polyglot Benchmark…
Social Media Basics: A Checklist Every Marketer Needs
Whether you’re a new or seasoned social media manager, managing a brand’s social presence can be overwhelming. After…
How to Create Inclusive Case Studies That Convert, According to an Inclusive Marketing Consultant
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better.…
Anthropic secures further funding to compete against OpenAI
Plenty of activity at AI unicorn Anthropic this month as the company confirmed it had secured another $3.5…
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What Is a Media Mix & The Most Effective Types [HubSpot Blog Data]
I’ve realized that to truly connect with customers, it’s essential to be everywhere they are — whether that’s…
How to Create An Action Plan: A Straightforward Guide for Marketers
A few years ago, I faced one of the most demanding campaigns of my career. The project had…
How We Used AI to Increase HubSpot Email Conversions by 82%: A Case Study
We turned our standard nurture email flow into an AI-driven conversion powerhouse. Here’s what we did, what worked…
How Wistia earned absurd growth with two-pizza teams
Chris Savage once raised $17.3m in debt to do a leveraged buyout of his own company. Today, that…