Melissa Suzuno
39 posts
Tools of the Trade: Finding People to Interview Before You Have Customers
The foundation of continuous discovery is weekly touchpoints with customers. These touchpoints will allow you to collect stories…
[UPDATE] How to Make a Facebook Business Page That Keeps People Engaged
Whether you’re setting up a brand new Facebook Page for your brand, or just want to make the…
Product in Practice: Making Customer Interviewing a Habit in an Early-Stage Startup
Founders have all sorts of reasons for starting companies. Sometimes it’s because they’ve personally experienced a pain point…
Product in Practice: Continuous Discovery Fuels Innovation at Sauce Labs
Can a single course change your career trajectory? For Mike Donovan, Senior Vice President of Product at Sauce…
Product in Practice: Creating Opportunities for Deliberate Practice at BBC Maestro
How often have you read a book or article and been inspired to take action on it? And…
Product in Practice: Iterating on Outcomes with Limited Data
We often hear from people that building an opportunity solution tree is hard work. And perhaps one of…
Product in Practice: All It Took Was One Product Trio to Inspire Change—The Hemnet Story
You don’t necessarily need anyone’s permission to get started with continuous discovery. In fact, some steps—like story mapping…
Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees
The opportunity solution tree helps visualize all the work that goes into continuous discovery. Instead of relying on…
Product in Practice: Stepping Into Your First Product Leadership Role—What to Expect
Stepping into your first product leadership role is a major change. As an individual contributor, you’re focusing on…