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73 posts
5 Tips for Managing Corporate Partnerships in Your CRM
When establishing your organization in your community, corporate partnerships can provide new resources, unlock a broader audience, and…
State of Devs 2025 Survey: Maybe Don’t Call Yourself a Frontend Developer?
The State of Devs 2025 survey results are now available, and they contain quite a few interesting insights!…
How to Market Telehealth Services to Connect With Digital-First Patients
In 2025, reaching patients means embracing the progress that technology has brought with it. In fact, in 2023,…
The Unwritten Rules of Content Creation: What Smart Marketers Know (But Rarely Say Out Loud)
Let’s get real – everyone’s always yammering on about “best practices” for content: catchy headlines, stuffing in keywords,…
Editing Is Where the Writing Happens
Writers often romanticize the first draft. The image of pouring raw thoughts onto a blank page suggests creativity,…
The Rule of Three: Why It Makes Your Content Instantly Better
Patterns drive human attention. Whether we are listening to a speech, reading a headline, or scanning a list,…
Why Most Ad Budgets Go to Waste: How to Manage Your Online Ad Campaigns Effectively
Every founder, marketing director, or head of growth has heard the same pitch a dozen times: paid ads…
Writing That Works: Simple Principles Behind High-Converting Content
Great content does not shout. It does not rely on tricks, hacks, or gimmicks. It simply works. Whether…
Clear Beats Clever: Writing for Fast Feeds
In the era of short attention spans and endless scrolling, the biggest threat to your content is not…
Edit, Revise and Proofread: 3 Tenets of a Student’s Marketing Experience
The college marketing experience isn’t limited to textbooks and exams. For students majoring in marketing or communications, real…