In this episode of Whiteboard Friday, Joel discusses how to get client buy-in for being featured in customer stories. He explains why customers might say “no” to being featured and how to pitch the idea of a customer story successfully.
Getting Buy-In for Customer Stories — Whiteboard Friday
Related Posts
How Brands Can Act Responsibly During a Crisis
It’s been 53 days since Hurricane Helene devastated my hometown of Asheville, but I’m going to level with…
Data-Driven Decision Making (Research & Expert Tips)
In today’s data-driven world, the ability to transform data into actionable insights has never been more critical for…
Think Like a Director To Build a Scalable Employee Content Network
Recent research finds that almost nine out of 10 C-suite B2B marketers believe tapping employees as influencers holds…
