Browsing Tag
The Buyer’s Journey
3 posts
Creating a B2B buyer journey map in 8 steps
When I started working with B2B companies, I quickly realized that understanding how your customers make purchasing decisions…
How Conversion Funnels Create a Better Customer Journey [+ Tips to Optimize Yours]
Conversion funnels are a fundamental concept in sales and marketing. Personally, I like to visualize the funnel as…
Consumer Behavior Statistics You Should Know in 2024 [New Data]
I doubt that the shift to entirely online shopping experiences would’ve happened as quickly as it did without…