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Product Management
3121 posts
Expert of the month, April 2023 | Nicholas Gregory, Global Head of Sales Enablement & Effectiveness at Qlik
After celebrating the feats of Div Manickam and Alex McDonnell in February and March, we’re thrilled to announce…
Product Managers’ Guide for Selecting the Right Product Metrics Framework
What’s a product metrics framework? What are its best-known examples? And how to choose one? If you’re after…
The Essential Guide to In-App Onboarding in 2023
What’s in-app onboarding? What are different onboarding types? How’s web mobile app onboarding different from web app onboarding?…
10 Free Project Plan Templates in Excel & ClickUp
Chaos. That’s what you risk when you don’t plan. We know we’re channeling our inner dad voice right…
10 Best AI Content Creation Tools in 2023
There’s a lot of buzz around AI content creation, but you’re still probably a little skeptical of using…
Pricing and packaging: Working as a cross-functional team
Hey there! My name is Andrea Bailiff-Gush, and I’m the Head of Product Marketing at a startup called…
5 Steps to Building the Ultimate SaaS Sales Machine
5 Steps to Building the Ultimate SaaS Sales Machine Why SaaS sales can be a tricky business SaaS…
Lifting the lid on full-stack marketing | Sandeep Bhara, Group Director of Brand Marketing & Product Marketing at KingMakers
In this episode of Product Marketing Insider, host Lawrence Chapman is joined by Sandeep Bhara, Group Director of…
The art of strategic narrative: A blueprint with 3 key questions to ask & 6 proven steps
Product marketers are storytellers. We set the context for the product and for the portfolio. When blending these…
PMM Talks | Go-to-market strategy | April 25, 2023
Go-to-market (GTM) strategy is a critical component of product marketing. It encompasses the activities and tactics that a…
