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Product Management
3121 posts
Expert of the Month, May 2023 | Holly Watson, Senior Product Marketing Manager at Amazon Web Services (AWS)
The time’s arrived once again to place one of our product marketing experts under the figurative spotlight and…
Get hands-on, tactical GTM tuition and build your Go-to-Market Blueprint
Product launches are, arguably, the biggest and riskiest thing you do as a business. But what if we…
How to Launch a Successful Feature Release? A Guide
Delivering a successful feature release is no easy task. It is extremely time-consuming and pretty stressful because you…
![how-to-survive-and-thrive-as-a-pmm-leader-[webinar]](https://prodsens.live/wp-content/uploads/2023/05/11475-how-to-survive-and-thrive-as-a-pmm-leader-webinar-380x250.jpeg)
How to survive and thrive as a PMM leader [webinar]
From aligning cross-functional teams to driving product adoption and making data-led decisions, PMM leaders bear quite the weight…
“I used the win/loss template to create an entire win/loss program…” | Brianna Cabral, Arena
Following an unconventional route into a PMM career, Brianna Cabral, Product Marketing Manager at Arena, signed up for…
Survey Translation 101: A Guide for SaaS Companies
How can you translate a survey into a language that your users prefer? That’s exactly the question our…
Using ICP research when launching a new product | Jessica Andrews, VP Marketing at Copper
In this episode, host Mark Assini is joined by Jessica Andrews, VP of Marketing at Copper. During their…
Unleashing your potential in product marketing: An insider’s perspective
This article was adapted from Harvey’s incredible interview on the Product Marketing Life podcast. Listen to it in…
The Top B2B SaaS Startups in Austin
Introduction Austin, Texas is one of the fastest growing cities in the US with over 80% of SaaS…
Connect with Active SaaS Investors at SaaStock USA
With more SaaS companies entering the market, more SaaS venture capital options have emerged. At SaaStock, we do…