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Product Management
3120 posts
Insights into the Cloud Euroscape 2023 – Gen AI
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Philippe Botteri, Partner…
Conversion Path Analysis in SaaS
Any savvy product manager should be able to create effective conversion paths – but that doesn’t happen by…
The manager’s toolkit: Setting up your team for success in product marketing
This article is based on Daniel’s brilliant talk at the Product Marketing Misunderstood event. PMA members can enjoy…
The Future of Product Management: Top Trends to Look Out For
What does the future of product management look like? Our article explores 8 key trends in product management…
Agile product management: Top 5 best practices for 2023
Agile product management is an approach to product development where teams iterate frequently and continuously adapt the roadmap…
Customer ratings & reviews: 7 Strategies to maximize your business’s influence
Are you tired of shouting from the rooftops about how great your local business is, but still struggling…
Creating product marketing campaigns to scale B2C revenue subscriptions
Before we dive in, I want to ask a potentially controversial question: Do you use Bumble? In case…
Level of Effort in Project Management: Definition, Calculation, & Tips
What is the Level of Effort? Why is it important for project managers to track? And how relevant…
The Rule of 78: Getting to grips with the high cost of delayed launches
This article is based on Liza’s stellar talk at the exclusive Product Marketing Misunderstood event. PMA members can…
Emotional intelligence in product development: Why design thinking is the key to success | Bryan Zmijewski, President and Owner of ZURB
Product teams move fast – often keeping their heads down, chasing goals, and, unfortunately, overlooking customers’ emotional needs,…
