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Product Management
3188 posts
The decisive role of AI-powered analytics in your product strategy
Most SaaS product teams are actively working on weaving AI-powered analytics into their products. It’s easier than ever…
The key is communication: Leading a travel product through the pandemic
We talk to Peek’s CPO Navya Rehani Gupta about the communication initiatives she instigated to see the travel…
Top-Down vs Bottom-Up: Which is the Best Approach?
What does it take to manage a project well? Leadership? Yes. Team work? Of course! But how do…
SUNDAY REWIND: Why product thinking is the future for product management
In this week’s Sunday Rewind, Seb Saboune explains why he believes product thinking is the future of product…
Driving digital innovation in fashion: Adriana Hoppenbrouwer-Pereira
Adriana Hoppenbrouwer-Pereira Is the Co-Founder of the Digital fashion platform The Fabricant. We caught up with her at Web…
How to create a compelling story for technical products
This article is based on a workshop delivered by Daniel Scott at the Product Marketing Summit in Las…
Product Experimentation Guide for Product Managers
A mindset of product experimentation is vitally important for product success and growth. If product managers can consistently…
Stop “protecting your team”
Amanda White, senior product manager at Tanzu Labs, looks at the unintended consequences of protecting product teams from…
Maximizing impact: How to elevate sales enablement value with Justin Dorfman, Co-Founder & CEO at AssetMule
In this episode of Product Marketing Life, Mark Assini is joined by Justin Dorfman, Co-Founder & CEO of…
Customer Experience Management vs Customer Relationship Management
Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are…
