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Product Management
3111 posts
Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in August 2024
I’m hosting a lineup of free events throughout August! I’d love for you to join one. August 6th:…
What companies gets wrong about product discovery – Frances Ibe (SVP of Product, Tide)
Listen to our conversation with Frances Ibe, the SVP of Product at Tide. Frances shares invaluable insights on…
B2B persona questions template
Our B2B persona questions template contains a series of inquiries designed to help you understand the characteristics, needs,…
How LinkedIn uses prioritization and partnerships in its product marketing
This article is based on Jennifer Bunting’s brilliant interview with Jarrod Greene on Leading the Way: The Sales…
How to establish a successful beta program
Your team has worked tirelessly to build and refine a new product, and you’re nearing your target launch…
Highlights from June’s ProductTanks (and more)
highlights from ProductTank meetups in June and Roadshow with pendo Read more » The post Highlights from June’s ProductTanks (and more) appeared…
How product marketing and demand generation can collaborate for success
When customer journeys are increasingly complex and competition is fierce, creating a successful marketing strategy requires a well-oiled…
20 Customer Journey Touchpoints Examples + How to Optimize Them
Looking for examples of customer journey touchpoints? If yes, you’re in the right place. The article explores 20…
Top 10 Customer Communication Management Software in 2024
Wondering which customer communication management software is ideal for enhancing customer interactions in your SaaS product? In this…
Identifying and Optimizing Customer Journey Touchpoints
How do you identify and optimize customer journey touchpoints? This is the main question that the article tackles.…