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Product Management
3110 posts
Product-focused Advertising: Types, Tips & How Userpilot Can Help
How do you cut through the noise and ensure potential customers notice your product? Enter: product-focused advertising. This…
Swaying decisions: 8 ways to unleash your inner influencer
This article is based on Olivia McNaughten’s talk at the Product Marketing Summit in New York. As a…
Top product management reads in August
From an updated view on product requirements to the realities of continuous discovery, here’s a look at the…
International strategy with a 360 view by Chris Butler
In this ProductTank SF talk, Github’s Chris Butler shares his experimental framework, 360 strategies, and looks at how to…
Bringing your product into the foreground with Jeff Chase, Mary Lim and Rachel Sheldon
In this episode of Product Marketing Life, host Collin Mayjack chats with Jeff Chase, Mary Lim, and Rachel…
The role of use cases in marketing
Product marketing teams work day and night developing and bringing their latest innovations to the market. It’d be…
How to price your subscription product: insights and examples
This article outlines a few common strategies and models for setting pricing and shares practical tips and real-world…
CEO of PandaDoc Shares Lessons in Scaling Past $100M
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Unicorn-SaaS PandaDoc‘s Co-Founder…
Open source to PLG: A winning strategy for developer tool companies
The go-to-market motion of developer software has evolved dramatically over the past decade. Before the early 2010s, we…
Why can’t we get accessibility right? Claire Bauden (SVP Global Product Design, Global Payments Inc.)
This week, we’re joined by Claire Bauden, the SVP of Global Product Design at Global Payments, who shares…
