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Marketing
3749 posts
Clear Beats Clever: Writing for Fast Feeds
In the era of short attention spans and endless scrolling, the biggest threat to your content is not…
Why writing with clarity matters in marketing (+ 9 ways to simplify your message)
Writing with clarity means making your content easy to read and understand. If your audience can’t grasp what…
Forget Photoshop: Google AI Studio is the new editing powerhouse
Image editing used to mean opening Photoshop, wading through complex tools, and spending hours on tedious fixes. I’ve…
What makes a good website? Here are 16 things I look at [new data]
Your website strategy should help drive business and marketing objectives. For your website to work, you need to…
Video is vital to ecommerce marketing — here’s what marketers need to know
Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product…
How AI assistants can make you 10x more productive: A step-by-step guide
Let‘s be honest: AI assistants aren’t just for executives anymore. They’re the secret weapon that can make you…
How to Attract Foot Traffic for Your Retail Store
As you know, foot traffic is the lifeblood of a physical retail store. No matter how fantastic your…
Should We Stop Creating Informational Content?
Is informational content still worth it in the age of AI Overviews? Discover how to rethink informational content…
Edit, Revise and Proofread: 3 Tenets of a Student’s Marketing Experience
The college marketing experience isn’t limited to textbooks and exams. For students majoring in marketing or communications, real…
How to Use Webinars and Podcasts to Amplify Your Blog Content
If your blog feels like it’s shouting into the void, it’s time to give it a megaphone. Webinars…