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8 Steps to Launching an Online Learning Academy Your Customers Will Love
73% of people say customer experience impacts their purchasing decisions. Which means, nowadays, companies are looking for fresh…
10 Ways to Monetize a Podcast (+ Examples)
82% of marketers planned to continue investing the same amount or increase their investments in podcasts and other audio…
The Top 5 Soft Skills SEOs Should Develop
When it comes to SEO, especially technical SEO, we often talk about the importance of hard skills. And…
9 SMART Social Media Marketing Goals For You to Set in 2022
Social media matters for brand success. But it’s not enough to simply have a social presence; instead, businesses…
The 12 Best Cover Letter Examples: What They Got Right
Fun is not something typically associated with writing a cover letter. However, with a few tweaks, writing one…
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12 Best Social Media Marketing Courses to Take Online [Free & Paid]
Taking a social media marketing course will help you level-up your existing skills or jumpstart a career in…
How to Do Better, Lazier Keyword Research
This post is an expansion on something I discussed in my talk at MozCon this year: my view…
What Are Agile Metrics?
Agile marketing focuses on creating high-value deliverables by working in short bursts to achieve goals. An agile marketing process…
Offline Marketing: Should You Leverage It in a Post-Pandemic World?
Since the start of the pandemic, marketing strategies have relied heavily on online tactics —leveraging tools like social…
Facebook is Redesigning its News Feed: What Marketers Need to Know
Back in July, Mark Zuckerberg announced a change to Facebook’s news feed — it’s been split in two!…
