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Marketing
3769 posts
8 Holiday Giveaway Ideas To Boost Revenue
The holidays are right around the corner, so companies everywhere are gearing up to run fun holiday deals…
The Authoritative Content Funnel — Whiteboard Friday
In today’s episode of Whiteboard Friday, digital marketing expert Amanda Milligan walks you through the three parts that…
What’s a Competitive Analysis & How Do You Conduct One?
When was the last time you ran a competitive analysis for your brand? And most importantly, do you…
The 7 Best Practices for Building Fantastic Lead-Capture Forms
So you’ve created the perfect offer and built a web page to promote it. You now need a…
The Ultimate Guide to B2B Marketing in 2023 [+ New Data]
Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a…
278 Social Media Holidays for Your 2023 Content Calendar [+Template]
Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day? There are a plethora…
Image SEO Best Practices to Make Your Content More Discoverable
To consider the importance of visual search in 2021, let’s start with an example. The other day, I…
Program Management Vs. Project Management: What You Need To Know
Projects and programs are needed to push an organization’s goals forward. And behind every project or program is…
Study: Which Link Metric Correlates Closest to Organic Visibility?
Throughout my career, most of my teams’ digital PR strategies for clients have consisted of closing link gaps,…
Google Ad Grants: Everything You Need to Know (+ 10 Helpful Tips)
If you’re a nonprofit, you should be a member of Google for Nonprofits, a program that includes a…