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Marketing
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25 Nonprofit Marketing Statistics for 2023
It’s tricky being a nonprofit marketer. You’re often left wondering if it’s okay to spend part of the…
5 Times ChatGPT Steered Me Wrong in Local SEO
If it looks like a cat and sits like a cat, it must be… OpenAI’s ChatGPT is a…
The Best Marketing Events Happening in 2023
Marketing is changing faster than ever. While many marketers started venturing out to a few events this past…
The Competitive Psychology of Pricing for E-Commerce
Pricing for e-commerce is a tricky beast. You need to account for competition with other sellers, but you…
How to Write a Case Study: Bookmarkable Guide & Template
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to…
15 of the Best A/B Testing Tools for 2023
Every company has a unique set of customers, so there’s no one-size-fits-all formula for designing an optimal website,…
How Tabitha Brown Turned Social Media Videos Into A Lifestyle Empire
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true…
Why Personalization at Scale Can Make (or Break) Your Business
Today’s consumers expect personalization at every touch point. An integrated approach is the only way to make their…
How to Repair and Improve Local Business Reputation via Google Star Ratings and Reviews
Six in ten consumers require a minimum 4+ star rating in order to consider patronizing a local business…
B2B Marketing Trends That Will Grow Your Business in 2023
B2B marketing trends continue to rapidly evolve as content marketing becomes more important than ever. Marketers have shifted…