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How to Create a Pivot Table in Excel: A Step-by-Step Tutorial
The pivot table is one of Microsoft Excel’s most powerful — and intimidating — functions. Pivot tables can…
14 Best Screen Recorders to Use for Collaboration
For your team, screen recorders can be used for several reasons — from creating tutorials for your website…
Product Attributes: What Marketers Need to Know
I’m a huge homebody who prefers the ease of shopping online from home. However, the problem with buying…
Why LinkedIn Still Ranks #1 for B2B Marketers
LinkedIn has always held a special place in the hearts of B2B marketers, and the forecast for 2023…
8 Effective Ways to Drive E-Commerce Lead Generation
The internet– amplified by the pandemic– has revolutionized the way people acquire goods and services, thus giving birth…
Optimizing Content Promotion Channels To Increase Conversion Rates
Content marketing is a powerful tool for driving brand awareness, leads, and sales. However, creating high quality content…
Do You Need a Brand Messaging Framework?
Whether you’re doing a brand refresh or launching a new campaign, a solid brand messaging framework is essential…
How to Put Creativity at the Center of Your Content Marketing
A woman jolts awake in the dead of night, awoken by a thud from downstairs. A wizard, who’s…
How the Nike and Tiffany & Co. Collaboration Was Overshadowed by AI
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true…
What is Deep Learning? Here’s Everything Marketers Need to Know
Artificial intelligence (AI) has been in the spotlight lately as many companies and brands like Zara and H&M…
