Browsing Tag
Segmentation
3 posts
Customer segmentation template
Customer segmentation is a key aspect of product marketing. It involves dividing a broad customer base into smaller…
Customer Segmentation: The Ultimate Guide for SaaS Companies
Customer segmentation is essential for engaging users effectively. Our ultimate guide discusses the specific benefits of customer segmentation…
Personas and segmentation in product marketing – Are they overrated?
This article originates from a presentation at the Product Marketing Summit in San Francisco, 2022. Catch up on…