Browsing Tag
PPC
11 posts
The Ultimate Guide to PPC Marketing
Marketers, can we be honest with each other for a second? On a scale of 1 to 10,…
What Is Contextual Targeting, in the Context of Ads?
As Jerry Maguire once said — “Show me the money.” That phrase is probably something you’ve thought of…
13 PPC Tools & Software to Help Your Ad Campaigns Crush It
I’ve seen it all — from pay-per-click (PPC) ads that had me clicking through before I knew it…
Search Engine Marketing (SEM): Ultimate Guide + Expert Tips
Search engines are a part of daily life. Set up your search engine marketing correctly, and it can…
PPC Keyword Research: The Complete Guide
Pay-per-click (or PPC) marketing can feel like a daunting task. From creating ads to monitoring performance and understanding…
How to Make the Perfect PPC Landing Page (+ Examples)
PPC landing pages are the newest incarnation of an age-old sales problem: How do you keep warm bodies…
International PPC: The Complete Guide
When you want to reach a global audience, turn to international PPC. PPC, or pay-per-click, campaigns have long…
10 Essential PPC Courses for Every Marketer
Whether you’re looking to level up your paid search expertise or earn a certification to boost your industry…
100 Essential PPC Statistics Every Marketer Needs to Know in 2023
The crown weighs heavily on the head of your marketing leadership when making command decisions about resource allocation.…
PPC Competitor Analysis: The Complete Guide
In the competitive realm of digital advertising, understanding your PPC competitors is crucial. If your ads aren‘t performing…