How to rank in AI Overviews on Google and beyond
Growing up, the only “top 10” I cared about was MTV’s Total Request Live (TRL). When I started…
How to optimize for AI overviews (AIOs): A complete 2026 playbook
Google AI Overviews appear in Google Search results for a growing share of queries, and if your content…
Foreboding AI, One Year Later: What Are We Really Building?
A year ago, I wrote Foreboding AI: The Inevitable Collapse We’re Funding Ourselves At the time, my concern…
Serve and Inference Gemma 4 on TPU
Introduction Earlier in April 2026, Google released Gemma 4, the latest family of open multimodal models, and momentum…
⚖️ LexiMini: How I Built an AI Legal Assistant for India — From Scratch, on a TPU
Fine-tuning Gemma 3 4B on Indian Law Data · MaxText · Tunix Distillation · HuggingFace This blog documents…
How to Run LLMs Locally with Ollama — A Developer’s Guide
You don’t need an API key or a cloud subscription to use LLMs. Ollama lets you run models…
30-day vs. 7-day attribution in Google Ads: What the shorter window revealed
For many advertisers, a 30-day click attribution is the default conversion window setting in Google Ads. Once that’s…