Jodi Harris
25 posts
Why Your Great Content Isn’t Driving Great Results — And How To Fix It
You have great content. It’s published on the platforms where your audience is. But your content isn’t revving…
How 5 Award-Winning Travel Brands Inspire Dreams With Powerful Storytelling
Travel stories seem like an easy sell. But content litters the skies and roads. So how do tourism…
Hungry for Marketing Inspiration? Feast on These 6 Tantalizing Examples
Since tomorrow is Thanksgiving in the United States, we’ve gathered six tasty content treats to consume while traveling,…
27 Need-to-Know Definitions for Effective Content Marketing Measurement
In this mad world of measurement musical chairs, your best defense is to stay on top of the…
Server-Side Rendering vs Static Site Generation: Choosing the Right Approach for Your Next.js Project 🚀
Hey Dev Community! 👋 If you’re diving into Next.js, you’ve probably come across the debate between Server-Side Rendering…
Top 8 LogRocket Competitors to Consider
Does your business need more than session replays and quantitative data? Then it might be time to consider…
4 ideas to create a better thought leadership journey for your brand and buyers
Many enterprises never built the all-important bridge between content marketing and sales operations. Almost two-thirds (64%) of enterprise…
What It Takes To Build a Unified Content Experience
Building a consistent content experience across all possible touch points (social, website, chat, etc.) takes research, empathy, and…
20 content marketing skills you need for today and the next five years
Five years ago, would knowing ChatGPT or other generative AI tools have been on your content marketer’s things-to-know…
7 Ancient Archetypes That Give Your Content Fresh Relevance
Sequels, prequels, and reboots abound. Why? Storytelling around recognizable themes has built-in resonance. Explore the seven archetypes with…