Sales enablement: Building an effective program for products

sales-enablement:-building-an-effective-program-for-products

Sales enablement: Building an effective program for products

🗓️ Date: Wednesday, October 26th, 2023

Time: 9 AM PDT | 12 PM EDT / 5 PM BST

🧑‍🏫 Duration: 1 hour

Tired of seeing your sales team struggle to communicate the value of your products effectively? As a product marketer, you hold the keys to equipping your sales reps with the knowledge they need to crush quotas.

Join us for an exclusive look inside the proven framework for creating a best-in-class sales enablement program tailored to your product suite. 

You’ll walk away with actionable tactics to:

✍️ Craft compelling positioning statements that get prospects hooked

🎯 Arm reps with air-tight competitive differentiation points

🧑‍🏫 Design training materials that demystify exactly how your products work

🤝 Align messaging and collateral across sales, marketing, and product teams

And more!

Whether your sales enablement initiative is just getting off the ground or needs a refresh, this session is a can’t-miss opportunity.

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