Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk

creating-tangible-outcomes-through-growth-and-product-marketing-teams-|-jana-frejova,-spendesk

 

Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk


Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk


Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk

A little about Jana

Jana Frejova is the Team Lead of Growth & Product Marketing at Spendesk. After beginning her career in environmental law, Jana jumped to product marketing after seeing a job posting in the utility space.

Taking her industry knowledge with her, Jana quickly advanced from her role as a product marketing analyst at Oracle to a product marketing leader at Axway, and now a product marketing and growth team lead at Spendesk.

Key talking points

During their chat, Jana and host Mark Assini explore the unique and dynamic relationship between growth and product marketing teams.

From the role product marketing plays in experimentation, to how they collaborate directly with their growth counterparts to drive conversion at every stage of the funnel, Jana provides excellent insight into how these two teams combine to generate tangible outcomes for the product and the customer.

Wanna get involved?

If you wanna flex your podcast skills and appear on Product Marketing Life, contact Charley and register your interest: charley@pmmalliance.com.


Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk

Total
0
Shares
Leave a Reply

Your email address will not be published. Required fields are marked *

Previous Post
become-the-ultimate-product-storyteller-with-our-storytelling-workshop

Become the ultimate product storyteller with our storytelling workshop

Next Post
how-to-turn-personas-and-content-intelligence-into-developer-marketing-gold

How to turn personas and content intelligence into developer marketing gold

Related Posts